Senior Strategic Planner

Job Description

The Senior Strategic Sales Planner is responsible for developing innovative campaign strategies, creating RFPs, mentoring junior staff and managing strong client relationships. The Senior Strategic Sales Planner partners with senior sellers to develop creative and efficient campaigns for strategic accounts and collaborates closely with post-sale execution teams to ensure campaign success. The Senior Strategic Sales Planner manages the client relationship with strategic and audience extension partners, collaborating with them to develop and execute top notch digital programs. This person is a reliable support resource who can anticipate client and sales team needs. This role includes analysis, planning, research, project management and brainstorming.

Responsibilities:
• Develop innovative responses to RFPs for strategic accounts that meet client KPIs, maximize profitability and lead to renewals
• Brainstorm with internal teams to garner the most creative and strategic media plans, targeting and RFP recommendations
• Collaborate with Associate Directors of Revenue Planning, Account Management and other stakeholders to improve internal and external processes, with a particular focus on the handoff between pre and post sale
• Develop strong understanding of SHE Media ad products and sponsorship opportunities
• Build comprehensive media plans within our order management system, working to reserve and book inventory
• Mentor junior sales planning staff

Requirements:
• 3-5 years' experience in sales planning positions in Digital Media/Online Advertising/Marketing, managing $4mm+ of revenue
• Strong analytical, strategic and creative problem-solving skills along with deep understanding and incorporation of nuances and context
• Experience in post-sale campaign management a plus.
• Ability to work independently and across departments
• Demonstrated ability to stay organized in a fast-paced environment while managing multiple projects and tight deadlines
• Strong work ethic; desire to work in an entrepreneurial environment
• Excellent communication and interpersonal skills in person, over email and on the phone. Must be able to think critically about both client needs and internal solutions
• Strong experience with Microsoft Office Suite, particularly in Excel & PowerPoint
• Knowledge of Placements IO, MediaOcean and Salesforce a plus

Typical wage range: $75k - $85k

Factors that could be used to determine your actual salary may include your specific skills, years of experience and comparison to current employees already in this role. The typical candidate is hired below midpoint of the range. The total compensation package for this position will also include other elements, a full range of medical, financial, and/or other benefits including 401(k) eligibility and paid time off benefits.

About SHE Media:

As a top 10 lifestyle media company reaching 74+ million monthly visitors, SHE Media focuses on the power of content and community to move our culture forward. SHE Media believes that media companies can and should be a force for good in the world. The company's rich editorial ranges from health, food, and family to career and entertainment.

SHE Media's flagship brands, SheKnows, Flow, StyleCaster, Soaps and BlogHer, produce award-winning lifestyle content and events that reflect the passion and purpose of the company. In addition to the flagship brands, the SHE Media Collective supports thousands of independent publishers and content creators with technology, education, and monetization opportunities to grow their businesses.

SHE Media has a longstanding commitment to the advancement of equity and inclusion through media. In 2021, SHE Media launched Meaningful Marketplaces enabling advertisers to buy media at scale from a community of women and minority-owned publishers, ensuring that independent media receives the economic support to thrive. SHE Media is also dedicated to advancing women's health. In 2023, SHE Media launched Flow, an all-new digital and live media platform providing content, community, and commerce in service of women's whole life health.

Part of Penske Media Corporation (PMC), SHE Media is based in New York, with offices in Los Angeles. Follow SHE Media on LinkedIn, Instagram, Facebook and Twitter.

Jobcode: Reference SBJ-r04o66-3-145-112-23-42 in your application.