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Full Time Job

Local Account Executive

WPHL-TV

Philadelphia, PA 12-01-2024
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  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
WPHL-TV is looking for a Local Account Executive!

WPHL-TV (Philadelphia) / Nexstar Broadcasting Inc. (the largest locally owned media company in the United States) is looking for a local Account Executive in the #4 DMA in the country.
Our cross-screen marketing approach includes digital platforms Weather.com, CTV/OTT, video, search, social, digital display as well as broadcast television including The CW, Liv Golf, ACC Basketball/Football, Inside the NFL and much more. Account Executives have a flexible work environment at WPHL.

Responsibilities include but are not limited to:
• Present ideas, expectations and information in a concise well-organized manner and effectively run meetings with clients
• Ensuring all financial budget goals are met by using WPHL/Nexstar advertising products to prospect, develop, maintain and grow your account/revenue base
• Cultivating new relationships and strengthening current relationships with local direct clients while promoting station/company image and perception
• Identifying needs of advertisers and preparing customized sales presentations
• Consulting with sales management on opportunities and specific needs of clients
• Curating new programs to maximize revenue from existing clients with a heavy focus on business development
• Being a results-driven, customer focused, solution oriented, aggressive self-starter
• Collaborate with internal partners to drive revenue and meet/exceed established sales targets
• Manage multiple creative projects throughout their life cycles and provide clients with detailed weekly/monthly/quarterly reports

Job Requirements:
• Bachelor's degree with at least 4 years selling experience, preferably in television and/or digital media
• Proficient in computer applications such as Excel, Powerpoint, Word etc.
• Ability to multi-task & operate with a sense of urgency
• Excellent communication skills
• Strong organizational & presentation skills
• Confidence to speak with decision makers

Jobcode: Reference SBJ-d8jwkx-18-117-72-244-42 in your application.

Company Profile
WPHL-TV

Nexstar Media Group is America’s largest local television and media company with 196 full power stations (including partner stations) in 114 markets addressing nearly 63% of US television households and a growing digital media operation.