Director Of Sales

Job Description

Director Of Sales - WKYT & WKYT

About Gray Media:

Gray Media is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.

We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.

About WKYT:

WKYT-TV is home to the CBS and CW affiliates in beautiful Lexington, KY. The station sits amongst picturesque horse farms in the Thoroughbred Capital of the World.

The Lexington DMA (#63) provides a competitive news environment and WKYT has emerged as the news leader, producing over 9.5 hours of news per day. Our team of award-winning professionals thrives in a fast-paced, yet fun, environment.

Lexington is home to a thriving downtown scene, phenomenal restaurants and breweries, and, of course, Keeneland Race Course, the most beautiful horse track you'll ever visit. For outdoor enthusiasts, Red River Gorge and the Appalachian Mountains are calling your name. And in the summers, Lake Cumberland is just a short drive south to get your boating fix.

Lexington is home to the University of Kentucky, where basketball is a way of life! Once you see a game at historic Rupp Arena, your life will never be the same!

At WKYT, we believe the Kentucky way of life is special, and it's our mission to stand up for those who hold it sacred.

Job Summary/Description:

If you are prepared to lead the most experienced sales team in the region – a team that values your unique qualities and skill sets, with solutions no other media company can deliver – this opportunity is for you. We are looking for a dynamic and proven leader who can inspire and coach a well-seasoned sales team. You will be responsible for developing sales strategies that deliver powerful solutions to our clients with a full suite of media products. New Business Development for each of our broadcast properties – WKYT, WYMT, CW Lexington, MeTV, Heroes & Icons, plus our digital media platforms – will be a priority. The bar is high, but you won't do it all by yourself, you will have the support of Gray Media Group backing you up. We have all the tools, all the resources, and a deep bench of experienced leads.
Our next Director of Sales must bring a proven history of growing revenue for both legacy broadcast and digital products on multiple platforms. In partnership with the General Manager, the Director of Sales will set the tone for all aspects of local, national, and digital sales initiatives while inspiring our team to achieve their personal and professional objectives. This job requires an entrepreneurial mindset, a competitive spirit, and a passion for creating solutions for our customers using the power of our media assets.

The Director of Sales oversees all aspects of the Sales Department, including staff management, maximizing inventory management, revenue goal setting and achievement, and budgeting.

Duties/Responsibilities include, but are not limited to:

Essential Duties and Responsibilities -
- Provides leadership for the broadcast/web sales teams
- Makes decisions regarding hiring, evaluation, promotion, and termination of employees
- Develops and executes sales strategies that result in exceeding revenue targets in local, national, digital, and new product revenue
- Drives new business development
- Manages inventory and revenue forecasting
- Manages recruitment and development of talented sales professionals
- Prepares budgets and approves budget expenditures
- Resolves customer complaints regarding sales and service
- Plans and directs staffing, training, and performance evaluations to develop and control sales and service programs
- Determines inventory, pricing, and discount rates
- Creates and reviews operational records and reports to project sales and determines profitability
- Directs the Accounts Receivable efforts of the Sales Department
- Performs other duties as assigned

Qualifications/Requirements:

Specialized Knowledge/Skills/Abilities -
- Bachelor's degree in Marketing, Advertising, or Mass Communications, or a related field, or an equivalent combination of education and work-related experience
- Excellent communication skills, both oral and written
- Minimum five years' experience in media sales leadership
- Valid driver's license with an acceptable driving record
- Experience guiding, directing, and motivating subordinates, including setting performance standards and monitoring performance
- Experience establishing long-range objectives and specifying the strategies and actions to achieve them
- Ability to identify the developmental needs of others and to coach, mentor, or otherwise help others to improve their knowledge or skills
- Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment

If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WKYT-TV/Gray Media is a drug-free company

Gray Media encourages all new employees to be fully vaccinated against the coronavirus before the first workday.

Jobcode: Reference SBJ-gp9259-3-139-235-100-42 in your application.