Job Description
Multimedia Sales Manager - WGGB
About Gray Media:
Gray Media is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.
We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.
About WGGB:
Winner of the Gray Television 2023 Station Of The Year Award, Western Mass News is a licensed television station in Springfield, Massachusetts, and serves the Pioneer Valley. The networks of Western Mass News include ABC 40 (WGGB), Fox 6 (EGGB), and CBS 3 (WSHM). We have Western Mass's most live programming, from the Oscars to all the major live sporting events.
Job Summary/Description:
Western Mass News (ABC 40, CBS3, Fox6) is looking for a highly qualified candidate to become a Multimedia Sales Manager. The ideal candidate has a solid track record of successfully driving new local direct revenue through both television broadcast & digital solutions. We are looking for an experienced leader who loves building, coaching & mentoring a team of sales professionals and assistants and will lead by example in developing & growing a network of relationships within the community. Strong technical expertise is also a must – pricing & inventory management, negotiating business to drive revenue & share and pending/forecasting/budgeting. We have a great culture & talented sales team driven to succeed.
Duties/Responsibilities include, but are not limited to:
* Collaborate with the sales leadership team to accomplish station objectives
* Motivate the local sales team so that digital and broadcast revenue goals are achieved
* Manage, direct, and train to maximize the performance of the local sales executives and assistants
* Effectively recruit and hire
* Ability to Negotiate ratings, rates, and budgets
* Develop new business for the station utilizing and maximizing all station platforms including but not limited to broadcast, digital, mobile, and sponsorships
* Maintain professional working relationships with our clients
* Interface with operational systems such as Wide Orbit, Matrix, Research Analytics, etc.
* Assist in the development of pricing packaging to fulfill the needs of both client and station
* Assist in the management of inventory
* Accurately forecast sales revenue
Qualifications/Requirements:
- Minimum 3 years of experience in Digital and Broadcast Advertising Sales
- Preferred 3 years of Sales Management
- A proven leader with the ability to work independently, think ahead, and put into place action items that need accomplished
- Promote a positive, result-oriented culture that is passionate about the media landscape and helping local Media Executives and Clients be successful
- Proven ability to multi-task in a fast-paced environment
- Excellent verbal and written communication and presentation skills
- Strong organizational, written, and presentation skills
- Competitive, energetic and self-starter
- Ability to meet deadlines, prioritize assignments, and handle multiple tasks simultaneously.
- Must possess a valid driver's license with a good driving record, MVR check required at hire and monitored continuously
If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WGGB-TV/Gray Media is a drug-free company
Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.
Jobcode: Reference SBJ-g35329-3-145-196-150-42 in your application.