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Full Time Job

Sales Account Associate

WGAL

Lancaster, PA 06-17-2024
 
  • Paid
  • Full Time
  • Entry (0-2 years) Experience
Job Description
WGAL TV, the Hearst Television owned NBC affiliate in the Lancaster, Lebanon, York & Harrisburg, PA market, is seeking a Sales Account Associate. The Sales Account Associate (SAA) position is entry level and serves as an introductory training platform for new recruits pursuing a career in media sales. You will work with the sales team on all aspects of the advertising sales process from qualifying prospects, to proposal development and delivery, through creation of all elements, to accurate execution, and campaign evaluation. The purpose of the SAA role is to provide an actionable learning environment to explore and develop the necessary skills for a successful transition into a future career as a multi-media Sales Account Executive. You will report to the Local Sales Manager.

Job Responsibilities:
• Assist with the development of sales proposals, advertising packages, and client presentations
• Create supportive marketing materials for the sales department
• Evaluate research analytics and apply critical thinking to campaign execution
• Effectively communicate with internal teams including, but not limited to sales, production and finance
• Extrapolate campaign performance metrics and communicate effectively to client representations
• Entering and maintaining all orders including electronic transfer and maintenance of all MediaLine/WOCentral orders to WideOrbit.
• Maintain and organize sales databases.
• Interact with co-workers, clients, and the viewing public in a professional manner via phone, virtual, in-person and written communications.
• In-person attendance is required.

Training and Development:
• Comprehensive 10-12-month training, with ongoing career development and opportunities through the Hearst Sales Development Program.
• Learn industry-leading communication and sales techniques.
• Train with top sales producers.
• Learn software skills on MediaLine and WideOrbit.
• Prepare for the increased responsibilities and rewards that you may be afforded upon successful completion of the Hearst Sales Development Program

Qualifications Requirements:
• Ability to thrive in a fast-paced work environment, manage multiple projects, and tight deadlines.
• Strong verbal and written communication skills are essential.
• Excellent social, intrapersonal, and presentation skills.
• Must be highly-focused, organized, and detail oriented.
• Proficient in basic math skills as well as the Microsoft Suite of PowerPoint, Excel and Word.
• Must have an entrepreneurial mindset.
• Innate ability and desire to learn quickly and independently.

Compensation and Benefits:
• Competitive Pay
• Extensive Training Program
• Health and Welfare Programs Including Medical, Dental, and Vision Insurance
• Retirement and Income Protection Programs Including a 401k plan
• Work/Life Programs Including Paid Vacation and Holidays
• Career Advancement Opportunities
• Apply to learn more about the great benefits Hearst has to offer!

Diversity Statement

At Hearst Television we tell stories every day. Stories about people of all cultures, backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization as diverse and varied as the audience we reach, ensuring that the content we create is more compassionate, and more representative of the communities we serve.

Benefits

Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.
• Medical | Dental | Vision
• 401(k) matching
• Emotional Wellness Support
• Paid Time Off
• Paid Parental Leave
• LGBTQ+ Health Services
• Additional benefits to meet your and your family's needs

Jobcode: Reference SBJ-r1mbkv-3-142-212-225-42 in your application.

Company Profile
WGAL

Hearst Television, a subsidiary of Hearst, owns and operates local television and radio stations serving 26 media markets across 39 states reaching over 21 million U.S. television households.