Job Description
Digital Sales Specialist - WFLX
Gray Media:
Gray Media is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.
We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.
About WFLX:
WFLX FOX29 is the FOX affiliate in West Palm Beach serving the five-county South Florida DMA (Palm Beach, Martin, St Lucie, Okeechobee, Indian River). WFLX FOX 29 is home to the only local newscast in the market from 7a-9a and produces the #1 rated late news @ 10 pm. FOX29 is home to some of the market's most-watched sporting events from NASCAR, MLB, World Series, Soccer, and NFL Football.
Job Summary/Description:
A Digital Sales Specialist at WFLX FOX29 represents our brand to a community of local clients, advertising agencies, and the general public. You are a business partner and consultant providing media planning and creative strategy support to help local businesses meet their goals.
Duties/Responsibilities include, but are not limited to:
- Efficiently and effectively execute new and revised digital orders.
- Strategize successful digital campaign plans based on client needs and the organization's strategic objectives.
- Traffic all ads and confirm launch success.
- Monitor the scheduling, pacing, and implementation of all advertising campaigns to ensure timely, accurate implementation, and full delivery.
- Communicate effectively and closely with AE's and external teams.
- Ensure that campaign revisions are fully communicated and executed with 100% accuracy.
- Maintain processes and best practices and provide suggestions to leadership on improvement opportunities.
- Accompany Media Executive on client meetings to present digital solutions and support sales efforts
- Other duties as assigned.
Qualifications/Requirements:
- 2 years of field experience
- Highly motivated team player
- Superior multitasking skills with the ability to work cross-functionally and handle multiple requests daily
- Excellent troubleshooting and problem-resolution skills
- Possess superb written and verbal communication skills
- Proficient with Microsoft Excel, Word, and PPT
- Google Certification (Specifically Google Analytics & Google Ad Manager) preferred.
- Broadcast industry experience preferred.
- Experience in Meta Business Suite and Ads Manager preferred.
If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WFLX-TV/Gray Media is a drug-free company
Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.
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Jobcode: Reference SBJ-d900pk-18-118-165-153-42 in your application.