Job Description
UTA Entertainment and Culture Marketing seeks a Coordinator on the Next Gen Marketing team. The Next Gen Practice focuses on connecting brands with the next generation of consumers through research, insights, strategy, community building and gen z resonate creative campaigns. The Coordinator will work closely with client service leadership and the influencer marketing team to service a high-profile key client account. The ideal candidate should have a passion for social and influencer strategy, creative ideas, organization, team leadership and solving client challenges.
UTA Marketing is a division of the leading global talent and entertainment company. UTA is a top entertainment marketing agency advising some of the world's biggest brands including Delta Air Lines, General Motors, SC Johnson, JanSport, Google, LinkedIn and more. We are a team of passionate marketers and experts with varying backgrounds, who leverage entertainment to create and execute a range of marketing initiatives for clients including: talent procurement, film/tv integrations, studio/network co-marketing and promotional partnerships, content strategy, business acceleration and more.
The salary range for this role is $75,000 to $80,000 commensurate with experience and skills.
What You Will Do
• Lead client and internal communication by setting strategic agendas, keeping clients updated and ensuring the project teams are aligned on priorities, deadlines and client expectations
• Oversee bespoke communities of micro influencers, brand fans and everyday consumers with the goal of creating brand advocacy and co-creating products and gen Z resonate marketing.
• Build and oversee timelines with an understanding of how different factors can impact deliverables and deadlines
• Spearhead project management by managing all timelines, internal and external check ins
• Ensure all client deliverables are completed to highest standards of the brand and UTA
• Help clients immerse themselves in and create culture by keeping them up to date with cultural moments, up and coming creators and trends.
• Set the strategic direction of presentations by leading deck creation and assigning tasks to other team members.
• Oversee the account budget while keeping the client updated on talent and production costs
• Lead creative ideation for campaigns, social content and cultural brand integration.
• Manage up to Next Gen leadership to keep them 'in the know' with the work, challenges and successes on the account.
• Keep the internal team and clients on top of category trends online and IRL
• Work with the IQ team to have an in-depth understanding of measurement and KPI's for the account's campaigns.
• Create beautifully designed presentations that showcase the creative ideas and strategy
• Connect brands with the next generation of consumers by being able to speak to not only your lived experience but a deep understanding of sentiments, interest areas and culture that resonates with the cohort.
• Project manage a team of 3-5 specializing in talent, social strategy, measurement, and account support.
What You Will Need
• 4+ years of experience in account management or social media strategy, preferably at a creative, social media or influencer agency
• Bachelors degree strongly preferred
• Be completely plugged into social media, influencer and entertainment culture.
• High degree of motivation and initiative, the ability to demonstrate creative thinking and critical thinking, and the capacity to problem-solve independently
• Unmatched communication skills that put clients at ease and motivate internal team members
• Strong foundation of project and timeline management and task delegation
• Impeccable organizational and time management skills and strong attention to detail.
• Ability to navigate an organization and operate in an incredibly face paced, multifaceted environment
• The ability to see and communicate the big picture in an innovative way and identify opportunities based on current and future trends
• Ability to run impactful presentations
• Ability to communicate and presents ideas, strategy, insights and talent recommendations
• Proficient knowledge of Microsoft Outlook, Word, Excel, and PowerPoint a must
What You Will Get
• Work on a team that's at the forefront of youth culture and trends
• The unique and exciting opportunity to work at one of the leading global entertainment companies
• The opportunity to do the best work of your career
• Work in an inclusive and diverse company culture
• Competitive benefits and programs to support your well-being
#LI-AR1
#LI-Onsite
Jobcode: Reference SBJ-r7xnw6-3-144-16-146-42 in your application.