Sr. Director, Product Management - Account Abuse & Identity

Job Description

Live Nation Entertainment is the world's leading live entertainment and eCommerce company, comprised of four market leaders: Ticketmaster.com, Live Nation Concerts, Front Line Management Group and Live Nation Network. Ticketmaster.com is the global event ticketing leader and one of the world's top five eCommerce sites, with over 26 million monthly unique visitors. Live Nation Concerts produces over 20,000 shows annually for more than 2,000 artists globally. Front Line is the world's top artist management company, representing over 250 artists. These businesses power Live Nation Network, the leading provider of entertainment marketing solutions, enabling over 800 advertisers to tap into the 200 million consumers Live Nation delivers annually through its live event and digital platforms. For additional information, visit www.livenation.com/investors.

WHO ARE YOU?

Passionate and motivated. Driven with an entrepreneurial spirit. Resourceful, innovative, forward-thinking, and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you, please read on!

THE TEAM

The Customer Identity team ensures that fans and business partners have access to seamless, secure, and intuitive profile management tools. This team provides the foundation for personalized experiences and fan engagement by delivering reliable profile services and customer data management solutions.
Our goal is to enable smooth profile creation and management, support our business partners through scalable APIs, and mitigate risks associated with identity misuse and abuse.

THE ROLE

We are seeking an experienced Senior Director of Product Management – Customer Identity to lead the strategy and development of Live Nation's profile services, customer data platform, and identity risk initiatives. In this role, you will own the design and delivery of robust digital identity solutions, enabling seamless customer experiences while mitigating identity risks. The ideal candidate will be an expert in digital identity management, with experience handling anonymous and unidentified traffic, attribution, and profile enrichment.

You will play a critical role in shaping the future of identity at Live Nation, building scalable APIs for business partners, and ensuring secure data management practices. Your expertise in managing identity resolution and leveraging data insights will drive personalized fan engagement across all channels.

This position offers flexibility, and you can choose to work remotely or from one of our offices in Los Angeles, New York City, or San Francisco, depending on what works best for you and your team.

WHAT THIS ROLE WILL DO

Product Strategy & Roadmap
• Develop and execute a strategic roadmap for profile management and customer data services, aligning with Live Nation's business goals and partner needs.
• Lead the design and development of digital identity strategies, managing the entire lifecycle from anonymous traffic attribution to persistent user profiles.
• Build solutions that bridge the gap between anonymous and authenticated traffic, leveraging identity signals to drive personalization and attribution across fan journeys.
• Prioritize the delivery of profile-related features and enhancements that drive fan engagement and improve partner integrations.
• Build and maintain scalable APIs and endpoints that allow business partners to leverage profile data efficiently.

Profile & Settings Management
• Oversee the development and evolution of profile services, enabling fans to manage their information easily and securely across all touchpoints.
• Ensure the reliability, security, and scalability of profile data endpoints that business partners depend on for interacting with their products.
• Drive improvements in settings and preferences management to enhance the fan experience and support personalized engagement.

Customer Data & Identity Management
• Lead the development of customer data strategies, ensuring accurate data collection, management, and usage across platforms.
• Build frameworks for identity resolution, ensuring alignment between anonymous signals, behavioral data, and verified identities.
• Collaborate with cross-functional teams to deliver seamless data sharing between internal and external systems.
• Utilize data insights to optimize fan profiles, delivering personalized experiences and improving engagement.

Identity Risk & Abuse Prevention
• Develop and implement strategies to identify and mitigate identity risks, including fraudulent account activity and misuse of customer data.
• Partner with the Abuse Prevention team to build tools and policies that detect and prevent malicious activities.
• Implement risk models and identity validation techniques to identify abnormal patterns and prevent account takeovers (ATOs).
• Ensure compliance with privacy and data governance standards, including GDPR and CCPA.

Cross-Functional Leadership
• Collaborate with engineering, legal, data science, operations, and marketing teams to ensure the successful development and launch of profile-related products.
• Act as a primary point of contact for key internal stakeholders and external partners, ensuring alignment and smooth collaboration.
• Effectively communicate product vision, progress, and outcomes to stakeholders at all levels.

WHAT THIS PERSON WILL BRING
• 8+ years of product management experience, with at least 5 years in customer data platforms, identity management, or risk-related services.
• Expertise in digital identity management, including identity resolution, profile enrichment, and attribution of anonymous traffic.
• Proven experience in building and maintaining APIs and data endpoints for large-scale platforms.
• Strong background in mitigating identity risks and detecting misuse, including fraud detection and account abuse.
• Knowledge of privacy regulations (e.g., GDPR, CCPA) and data governance best practices.
•  Excellent leadership and communication skills, with the ability to collaborate across functions and influence stakeholders at all levels.
• Strong analytical and problem-solving abilities, with a focus on using data to drive decision-making.
• Passion for delivering secure, seamless, and intuitive user experiences that enhance fan engagement. cross-functional teams and present complex information to diverse stakeholders.

BENEFITS & PERKS
Our motto is 'Taking Care of Our Own' through 6 pillars of benefits:
• HEALTH: Medical, Vision and Dental benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)
• YOURSELF: Generous paid time off policy including paid holidays, sick time and paid days off for your birthday, Free concert tickets
• WEALTH: 401(k) program with company match, Stock Program
• FAMILY: New parent programs & support including caregiver leave and childcare cash, infertility support
• CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings
• OTHERS: Volunteer time off, crowdfunding network

Live Nation's policy regarding vaccinations and masking will evolve based upon updated regulations and factors related to COVID-19. Currently, we strongly encourage employees to be fully vaccinated or have received a negative COVID test within [24] hours of entering an office.

EQUAL EMPLOYMENT OPPORTUNITY

We also afford equal emp

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Jobcode: Reference SBJ-g64xxn-3-145-73-167-42 in your application.