Senior Account Executive

Job Description

A friendly, affordable midwestern city with so much to offer. Work, play, and enjoy life in the ''Gem City.'' Dayton is known as the birthplace of aviation, and features a mecca of restaurants, festivals, museums, sports teams, and entertainment. Forbes named Dayton one of the top 20 best cities to live in as a career professional. Trulia ranked Dayton the #2 least expensive city to live in out of the top 100 metropolitan areas in the country. Come join a growing team and affordable midwestern city.

If you are an experienced Sales Executive excited about media and entertainment, we have a great opportunity for you at WDTN/NBC & The Dayton's CW. We're looking for a dynamic, enthusiastic results-oriented Marketing Consultant to join our team. We have two great TV Stations, local news vehicles - broadcast, digital and social, and an industry-leading targeted digital platform to help you create effective marketing campaigns for your clients. We will provide you with a list of billing accounts as we train or retrain you. If you are a competitor looking to move up, enjoy meeting people and asking for their business, and New Business Development is in your DNA, then we want to talk with you.

Duties & Responsibilities:
• Implements strategies to consistently meet or exceed revenue targets for existing, new and digital business, as well as corporate initiatives.
• Develop assigned accounts, grow share of clients' advertising spend while increasing their overall spend as well as cultivating new business relationships.
• Establish credible partnerships within the local business community.
• Educate prospects and clients on various forms of advertising to best reach their targeted audience.
• Prepares and delivers researched and well thought out strategic advertising plans.
• Sell solutions across all our platforms, television, digital, social media, promotions, and creative services.
• Provide exceptional customer service.
• Follows all station procedures for preparing orders, resolving billing issues, submitting regular reports regarding sales, pipeline lists, forecasts and competitive analysis.
• Performs other duties as assigned.

Candidates will demonstrate the following skills:
• Passion for contributing to a sales team with a positive mindset and collaborative spirit.
• Strong time management skills and attention to detail.
• Effective relationship building, customer service, communication and negotiation skills.
• Superior business acumen related to new media, digital interactive initiatives and social media.
• Media sales experience preferred and an excellent understanding of tv and media plans, advertising marketplace, and key competition.
• Ability to quickly recover from adversity and rejection.
• Ability to effectively communicate, build rapport and relate well to all kinds of people.
• Professional appearance is a must.

Requirements:
• Bachelor's degree in either Marketing, Advertising, or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
• Minimum three years' experience in sales, preferably in the media field.
• Experience with the Wide Orbit Sales & Traffic system, Monarch/Matrix CRM software, and various research databases (Nielsen, ComScore, Prime Lingo, AdIntel, Rhiza) would be preferred.
• Proven track record in achieving long range objectives and implementing strategies and actions to achieve them.
• Valid driver's license and reliable vehicle.
• A love of TV, sports, and American culture.

Jobcode: Reference SBJ-rjojpb-3-22-241-139-42 in your application.