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Full Time Job

New Business Development Local Account Executive

Nexstar

Dayton, OH 06-05-2024
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  • Paid
  • Full Time
Job Description
A friendly, affordable midwestern city with so much to offer. Work, play, and enjoy life in the ''Gem City.'' Dayton is known as the birthplace of aviation, and features a mecca of restaurants, festivals, museums, sports teams, and entertainment. Forbes named Dayton one of the top 20 best cities to live in as a career professional. Trulia ranked Dayton the #2 least expensive city to live in out of the top 100 metropolitan areas in the country. Come join a growing team and affordable midwestern city.

As a New Business Development Local Account Executive, you will help local businesses realize growth opportunities by introducing them to compelling targeted messaging through customized screen-based advertising solutions. Our cross-screen marketing approach includes digital platforms, CTV/OTT, video, search, social, digital display as well as broadcast television for the local NBC and CW affiliate here in Dayton. You will be responsible for generating new direct business relationships in the Dayton market outside of agencies working with local businesses. You will have the opportunity to work directly with local business owners and marketing decision makers to help them move the needle in their business. This position is compensated with both an annual base salary as well as commissions for all business generated.

Responsibilities include but are not limited to:
• Ensuring all financial budget goals are met by using WDTN/WBDT/Nexstar advertising products to prospect, develop, maintain, and grow your account/revenue base.
• Cultivating new relationships and strengthening current relationships with local direct clients while promoting station/company image and perception
• Identifying needs of advertisers and preparing customized sales presentations
• Consulting with sales management on opportunities and specific needs of clients
• Curating new programs to maximize revenue from existing clients with a heavy focus on business development.
• Maintaining a customer friendly attitude while being dedicated to company requirements and customer needs.
• Being a results-driven, customer focused, solution oriented, aggressive self-starter.

Job Requirements:
• Previous sales experience required.
• Proficient in computer applications such as Excel, PowerPoint, Word etc.
• Ability to multi-task & operate with a sense of urgency.
• Excellent communication skills
• Strong organizational & presentation skills
• Confidence to speak with decision makers.

Jobcode: Reference SBJ-dy0o5p-18-191-174-136-42 in your application.

Company Profile
Nexstar

Nexstar Media Group is America’s largest local television and media company with 196 full power stations (including partner stations) in 114 markets addressing nearly 63% of US television households and a growing digital media operation.