Social Media Specialist

Job Description

Responsibilities

Job Description

The Social Media Specialist position is responsible for supporting the Digital & Social Media Specials and Realities team in the creation, activation and performance analysis of programs across multi-platforms, including, Twitter, Instagram, TikTok & other social networks. This position will works in the planning and implementation of social media initiatives to enhance Telemundo's programming.

Responsibilities:
• Lead the development and activation of Social Media initiatives across platforms, including Facebook, Twitter, Instagram, YouTube, TikTok, Telemundo.com, and more.
• Create, plan and execute all content and promotion for Specials, Realities and Syndicated digital properties on Telemundo
• Produce and execute original ideas for photo galleries, video features and articles with SEO copywriting skills.
• Close coordination with programming, promotions and production for digital/social projects.
• Organize calendars in coordination with programming editorial team.
• Organize an archive with content produced for each programming tent-pole.
• Moderate social media platforms associated with the properties on a daily basis.
• Crosspromote tent-pole programming with other sections within Telemundo
• Active contributor in team planning and development of social media initiatives surrounding programming launches, client programs and special network events.
• Manage cross-promotional efforts through social media platforms and execution of TV integrations for major Telemundo, NBCUniversal and client partnership initiatives.
• Experience with research and analytics tools including and not limited to Facebook Insights, Trendrr, Hootsuite, Sherablee and Omniture among others.

Qualifications

Qualifications:
• Bachelor's degree in Journalism or Communications or at least 3 years experience working for a Television Network
• Bilingual (Written and Spoken)
• Excellent English and Spanish writing skills required
• Experience producing content for the Internet required
• Knowledge of Social Platforms and user engagement required
• Complete knowledge of Photoshop required
• Full understanding of Marketing, Public Relations and Social Media campaigns
• Experience working with a web-based CMS required

Eligibility Requirements:
• Willingness to travel and work overtime, and on weekends with short notice
• Must be willing to work in Miami
• Must be willing to submit to a background investigation
• Must have unrestricted work authorization to work in the United States
• Must be 18 years or older
• Must be fluent in Spanish (speak, read & write)

Desired Characteristics:
• Strong knowledge of Specials, Realities and Entertainment genre desired
• Experience in journalism, publicity or promotions desired
• Passionate for Social Media & Evolution of Technology
• Keen ability to express creative ideas and contribute to developing innovative concepts
• Corporate communication skills to communicate with senior management
• Ability to work under tight deadlines and a dynamic ever-changing environment

Jobcode: Reference SBJ-r77z19-3-142-136-154-42 in your application.