Manager, Influencer Marketing

Job Description

WHO ARE YOU?

Passionate and driven, with an entrepreneurial spirit. Resourceful, innovative, forward-thinking, and collaborative. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you, please read on!

THE JOB

Reporting to the Director of Influencer Marketing, this influencer, live event and pop-culture obsessed marketer will be responsible for helping manage creators and brand campaigns across multiple influencer based products associated with the Live Nation Influencer Network and the Last2Leave Creator House.

You will help plan and lead brand executions associated with the Last2Leave creator house and the Live Nation Influencer Network, and also aid with the execution of influencer based tour & venue marketing initiatives. You will also coordinate asset creation and communication between key internal Live Nation parties but also between team leadership, creators and external agencies, all with a goal of ensuring key business goals are met.

WHAT THIS ROLE WILL DO
• Manage project communication between internal and external teams, including internal brand managers, sales teams, creators, talent managers, artist managers and more
• Create and manage organizational documents for projects including work back schedules, content calendars, tracking and reporting
• Manage project timelines and ensure deadlines are met
• Be the point of contact for external partners such as brand sponsors
• Facilitate access to Live Nation and external events for creators
• Plan and execute brand partnerships with talent. Route feedback and approvals
• Create case studies/wrap-reports
• Provide screenshots & campaign performance updates as requested
• Book travel for creators
• Process vendor invoices
• Assist in scheduling meetings & follow-ups
• Remain knowledgeable & in-tune with the latest social media trends
• Setup and distribute tickets for events
• Work with paid media agencies to ensure campaigns are set up correctly with the appropriate targeting
• Work with the legal team to redline agreements

WHAT THIS PERSON WILL BRING
• 3-4 years of experience in Influencer Marketing and/or Client Servicing roles
• Strong familiarity with social media marketing, specifically on TikTok, Instagram and Snapchat across a variety of ages and demographics
• Understanding of the broader digital advertising and media buying landscape
• 20% travel will be required for this role
• Experience leveraging Creator IQ or a similar influencer CRM/Discovery/Measurement tool
• Ability to manage influencer talent on the ground and maintain professional composure
• Bachelor's Degree in Marketing, Advertising, Public Relations, or Communications
• Proficient in Microsoft Suite

Applicants for employment in the US must possess work authorization which does not require sponsorship by the employer for a visa

BENEFITS & PERKS
Our motto is 'Taking Care of Our Own' through 6 pillars of benefits:

HEALTH: Medical, Vision and Dental benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)

YOURSELF: Generous paid time off policy including paid holidays, sick time and paid days off for your birthday, Free concert tickets

WEALTH: 401(k) program with company match, Stock Program

FAMILY: New parent programs & support including caregiver leave and baby bonuses, infertility support

CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings
OTHERS: Volunteer time off, crowdfunding network

Live Nation's policy regarding vaccinations and masking will evolve based upon updated regulations and factors related to COVID-19. Currently, we strongly encourage employees to be fully vaccinated or have received a negative COVID test within [24] hours of entering an office.

Jobcode: Reference SBJ-d251vy-18-117-101-250-42 in your application.