Job Description
Contractor - Project Director, Influencer Marketing
WHO ARE YOU?
You are a detail oriented, relationship driven individual who is passionate about content, social and the future of influencer marketing. You work well in a collaborative, fast paced environment, adept at balancing multiple projects at the same time and comfortable taking direction from multiple stakeholders and personalities while remaining calm under pressure. You are a strong communicator, passionate, and motivated with an entrepreneurial spirit and bags of initiative. A self-starter, and you see things through to completion - no job is too big or too small. You are passionate about music and being part of a team that connects fans to the artists they love. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you, please read on!
THE JOB
This project management professional will help research, plan and execute an influencer program tied to Live Nation's owned and operated amphitheaters. This individual will be involved across the entire campaign cycle ensuring content and deliverables are efficiently being captured.
Reporting into the Senior Director of Influencer Marketing, this enthusiastic project management expert will be responsible for acting as project lead across the venue program. This organized professional will juggle all moving parts of the campaign cycle from creative brief to legal redlines.
Contract End Date: September 30, 2024
WHAT THIS ROLE WILL DO
• Conduct outreach to influencers with key offer terms of participation
• Setup whitelisting access with influencers to help facilitate the creation of social ads
• Review campaign briefs to send out to influencers
• Assist with the influencer onboarding to the Influencer Network
• Lead briefing calls with influencers before each onsite visit
• Route assets for internal approval
• Review posting plans for influencers to publish approved content
• Work with paid media agency to build ads with the appropriate targeting
• Lead legal redlines and general contracting process
• Brief team of social producers to ensure they are prepared for each onsite activation
• Setup ticket and ancillaries for each venue visit
• Map out concert schedule for all influencers
• Lead communications with management and/or influencers
• Keep track of influencers' posts
• Facilitate timely influencer invoice payments
• Some travel required for event coverage
WHAT THIS PERSON WILL BRING
• 6-8 years of experience in project management and/or influencer marketing
• Bachelor's Degree in Marketing, Advertising, Public Relations, or Communications
• Experience with Creator IQ or similar CRM/management platform
• Experience with Asana or similar project management tools
• Experience with running paid ads across socials
• Willingness to travel to events for influencer handling/wrangling (weekends included)
• Proficient in Microsoft Suite with strong knowledge of Microsoft Excel and willingness to learn basic formulas and functions
• Strong attention to detail and ability to be highly organized
• Strong understanding of social media platforms and the latest trends
• Ability to multi-task and communicate effectively with different levels of the organization
Applicants for employment in the US must possess work authorization which does not require sponsorship by the employer for a visa.
Live Nation's policy regarding vaccinations and masking related to a pandemic or other infectious disease control measures, acts of God, health and safety mandates and/or restrictions imposed by applicable local, state or federal governments has evolved over time. Currently, we strongly encourage employees to be fully vaccinated from such infectious diseases for which vaccinations are available. You are expected to follow Live Nation's health and safety protocols and policies as they change from time to time.
Jobcode: Reference SBJ-d51wqe-18-220-164-50-42 in your application.