Manager, Global Paid Media & Analytics

Job Description

Summary of Position

Lionsgate has an immediate opening for a Manager, Global Paid Media & Analytics in our Global Paid Media & Analytics department. This position will work with the Executive Director, Global Paid Media & Analytics.

Responsibilities
• Develop, plan and execute strategic integrated media campaigns for theatrical, home entertainment & premium video on demand across both Segment 1 and Segment 2 releases including Digital/Social, National/Local Television (Broadcast, Cable, Hispanic, etc.), Radio and Outdoor media.

• Assist in the development of media strategies and plans, utilizing competitive analysis and historical data

• Review, analyze and provide notes on detailed media schedules – Broadcast, Cable, Local TV, National/Local Radio, Puerto Rico TV/Radio, Digital, Social

• Assist in developing and executing on-air and radio integrations/sponsorships directly with Radio partners

• Manage overall trafficking across all platforms inclusive of TV, Digital, Social, etc.

• Work collaboratively with internal theatrical marketing disciplines to align media campaign strategies and efforts with larger marketing campaign

• Lead, with Director's oversight, reporting feedback to optimize social & digital campaigns during media flights

• Manage & grow Media Coordinator

• Work collaboratively with external media agencies and partners to effectively execute media campaigns

• Help oversee overall invoicing process and keeping track of budgets

• Provide support to the Media team as needed

Qualifications and Skills
• BA/BS Required

• Ability to perform media math calculations

• Strong written and verbal communication skills

• Ability to learn quickly and work well under pressure

• Ability to prioritize many different projects simultaneously

• Accuracy, attention to detail

• Ability to thrive in a fast paced work environment and follow department protocol

• Minimum of 3+ years of experience working at a media agency and/or relevant industry experience (preferably entertainment industry experience)

• Experience managing a person/small team preferred

• Strong mathematical and analytical abilities

• Strong proficiency in MS Office required, specifically experience in creating detailed spreadsheets using Excel

Compensation

$80,000

EEO Statement

Nearest Major Market: Los Angeles

Jobcode: Reference SBJ-gq1x69-18-191-103-228-42 in your application.