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Full Time Job

Digital Marketing Coordinator

KSWO

Lawton, OK 01-19-2024
 
  • Paid
  • Full Time
Job Description
Digital Marketing Coordinator - KSWO

About KSWO:

KSWO is a heritage ABC affiliate in the Wichita Falls/Lawton DMA celebrating our 70th anniversary. KSWO is counted on to provide outstanding news, weather, and entertainment to our communities in 17 Oklahoma and Texas counties.

Job Summary/Description:

The successful candidate will be versed in digital marketing. The Digital Marketing Coordinator will have the ability to independently oversee our digital clients' campaigns. He/she can also develop the ability to navigate reporting and provide impactful takeaways to strengthen campaign's delivery. Partner with Account Executives to develop and execute customized digital campaigns that contain creative and unique strategies. Partner with staff from across departments as a liaison on projects, new procedures, new systems, workflows, best practices and campaign, or creative issues as requested.

Duties and responsibilities include, but are not limited to:
- Assisting account executives in developing, presenting, closing, and maximizing digital campaigns.
- Reporting digital campaign performance to clients.
- Assisting the Digital Sales Manager is developing digital opportunities for the sales staff.
- Assisting the Digital Sales Manager with pricing strategies and forecast reporting.

Qualifications/Requirements:
-The Digital Marketing Coordinator will have an understanding of digital marketing and adapt quickly to evolving technologies.
-A strong work ethic and the ability to formulate and execute a daily plan is a must
-Understanding of Microsoft office suite
-Time management multitasking
-Valid driver's license

If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

KSWO-TV/Gray Television, Inc. is a drug-free company

Gray Television encourages all new employees to be fully vaccinated against the coronavirus virus prior to or by the first workday.

Jobcode: Reference SBJ-r0j648-18-222-164-159-42 in your application.

Company Profile
KSWO

Gray Television supports local community interests by providing quality television broadcasting and exceptional service in each market we serve. Gray owns and/or operates television stations and leading digital properties in 93 television markets including the first or second highest rated television station in 85 markets. We are an unmatched broadcast pioneer that keeps getting bigger and better.