Regional Marketing Manager - California
Live Nation
Remote / Virtual
Who We Are:
IMG is a global leader in sports, fashion, events and media. The company manages some of the world's greatest athletes and fashion icons; owns and operates hundreds of live events annually; and is a leading independent producer and distributor of sports and entertainment media. IMG also specializes in licensing, sports training and league development. IMG is a subsidiary of Endeavor, a global sports and entertainment company.
Key Responsibilities and Accountabilities
• Work with and take the lead from the Tournament Director and the Vice President Strategic Partnerships to successfully deliver all aspects of the contracted sponsorship activation for several sponsorship accounts.
• Gain an understanding of the sponsor's brand and their objectives for sponsorship activation from a central and local perspective.
• Build trust and grow relationships with sponsor to ensure long-term partnerships.
• Be the central point of contact for event teams throughout the sponsorship.
• Set up meetings and maintaining regular contact with client and event teams as necessary.
• Collect relevant post-event information to prepare event report for sponsor post event.
• Research potential new partners, supporting the sales lead.
• Liaising closely with our client, on partner tracking and updates.
• Building out presentations with the creative team for delivery to prospective clients.
• Drafting agreements for new partners and liaising with legal teams.
• Ensuring payments are made on time, and invoices are issued.
• Supporting IMG centrally, with company administration relating to the Saudi operations.
• Other duties that are within the scope of the role that may be required
Unusual Challenges or Circumstances e.g. shift(s)/ unsocial hours/ travel etc.
• Regular weekend work where you may be required to travel to events in line with the golf portfolio, including the PIF Saudi International powered by SBIA
• Outside of event travel there will be a requirement to travel for meetings as part of the role.
Key Results Areas
• Over-delivery of the current sponsorship contracts
• Successful execution of sponsorship deliverables in all markets
• Upselling and/or offering additional opportunities to the sponsor where relevant
• Identifying appropriate opportunities for brand collaborations and value-adds
• Support the Event Director and Senior Strategic Partnerships Account Manager to promote extension/expansion of existing deals e.g. case studies, delivery reports and growth proposals.
• Positive feedback from both internal and external stakeholders and team members
Your Career at IMG
IMG is highly invested in the career development of its employees. If successful in your role, it should provide you with a stepping stone to the next stage and beyond. Examples of roles that people previously advanced to from the role or the level of this position are Senior Account Manager. It is important to note that while most people look at the position of their line manager as the next step, there is significant opportunity for cross-promotion across the many different divisions of the company. This is possible because of the vast scope of our company and will be strongly encouraged.
As a valued employee you will have access to development tools including the Events Leadership Academy and the Events Mentoring scheme to support your career and personal development with IMG.
PERSON SPECIFICATION
Knowledge and Experience
• Good knowledge of the events industry, preferably in Golf
• A strong track record of delivering complex sponsorship activations to a high standard
• Knowledge of PR, brand marketing and social media from a sponsorship delivery point of view
• Experience of event management and/or brand activation at licensed events
• Experience of working with multiple concurrent events internationally
Skills & Abilities (Personal and Professional)
• Working knowledge of MS Office software, including Word, Excel, Outlook and PowerPoint.
• Strong verbal and written communication skills in both English and Arabic (essential)
• Ability to build long lasting working relationships with internal and external stakeholders.
• Ability to self-direct and motivate and work with minimal supervision
• A strong team player that is flexible dependent on business demand
• Excellent time management skills, ability to work calmly under pressure whilst meeting deadlines
• Strong organisational skills with the ability to multitask and prioritise
• An ability to be confident at dealing with clients of all levels, able to modify approach and tone appropriately
• Media and Commercial awareness
Qualifications and Training
• Educated to degree level or equivalent
Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we lead with a lens of diversity, equity, and inclusion in everything we do. As a global company that drives culture, we strive to reflect the world's diverse voices.
Endeavor is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.
Jobcode: Reference SBJ-r04k8j-3-145-161-199-42 in your application.
Endeavor is a global entertainment, sports and content company, home to the world’s most dynamic and engaging storytellers, brands, live events and experiences. The company is comprised of industry leaders including entertainment agency William Morris Endeavor (WME); sports, fashion, events and media company IMG; and premier mixed martial arts organization UFC. The Endeavor network specializes in talent representation; marketing and licensing; content development, distribution and sales; event management; and a number of direct-to-consumer offerings.