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Full Time Job

Marketing Performance Manager

Epic Games

Cary, NC 09-18-2024
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  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
MARKETING

What We Do

We deliver the most innovative gaming experiences possible to players around the world. Whether through community outreach, world-class events, or partnership integrations, the Epic Games Publishing and Marketing teams seek to surprise players with new experiences every time they drop in to play.

What You'll Do

Do you love data and how data can inspire and drive change? Epic Games is looking for a Marketing Performance Manager. In this role you will turn millions of rows of data into actionable insights, build scalable reporting and help the Paid Media team activate and optimize their campaigns to engage users across our different products.

In this role, you will
• Extract data from multiple data sources and systems, combining them into cleaned datasets for analytics, modeling and insight generation
• Conduct hypothesis testing and design complex experiments to help the paid media team understand the value of their ad buys and how to improve performance
• Apply statistical methods such as linear and non-linear regression, multivariate analysis to interpret results
• Help define and build easily digestible core reporting suites that are used to diagnose, optimize campaign performance across all paid media partners
• Write code and logic in a way that enables efficient and accurate translation into a data pipeline and ETL processing
• Intake business questions as an analytics problem and devise a concrete set of analytical tasks to answer those questions
• Articulate decision-making rationale, solutions, methodologies and frameworks to both technical and non-technical partners

What we're looking for
• 3+ years of previous analytics experience (marketing analytics experience is a plus)
• 2+ years using advanced SQL knowledge
• Mathematics, Science, Statistics or Technical degree preferred otherwise relevant experience is applicable
• Ability to translate data into easy-to-understand written and verbal communication
• Flair for business acumen, problem solving and critical reasoning skills
• First-hand experience with experimentation set up and measurement
• Team player who actively listens, collaborates, and is able to work with multiple verticles and competencies
• Python, Scala or R or any other major ML language a plus

Note to Recruitment Agencies: Epic does not accept any unsolicited resumes or approaches from any unauthorized third party (including recruitment or placement agencies) (i.e., a third party with whom we do not have a negotiated and validly executed agreement). We will not pay any fees to any unauthorized third party. Further details on these matters can be found here.

Jobcode: Reference SBJ-d9mnvk-52-14-84-137-42 in your application.

Company Profile
Epic Games

Founded in 1991, Epic Games is a leading interactive entertainment company and provider of 3D engine technology. Epic operates Fortnite, one of the world’s largest games with over 350 million accounts and 2.5 billion friend connections. Epic also develops Unreal Engine, which powers the world’s leading games and is also adopted across industries such as film and television, architecture, automotive, manufacturing, and simulation.