Job Description
Brand Marketing Manager, EA SPORTS FIFA - NORDICS
Working Model: hybrid
The Brand Marketing Manager is responsible for the development, execution, and measurement of locally nuanced integrated omni-channel marketing activations for EA SPORTS FIFA in the Nordics (Sweden, Norway, Denmark, Finland & Iceland), with a focus on building relationships with our partners and delivering on commercial goals worldwide.
Who we are looking for
- You are passionate about Sports, Lifestyle and Youth Culture and care deeply about driving sustainable change.
- You have high interest and experience in marketing.
- Diversity and inclusion are not just concepts for you but engrained in what you live and breathe every day.
- You don't necessarily need to be a gamer to excel in this position.
What you will work on
You will create and execute highly localised approaches for our global campaign moments that resonate in our territories, as well as come up with wholly local activations and campaigns that are centred around positivity, grassroots football as well as diversity and inclusion in sports.
This means all the way - from the first creative spark, to sketching out the idea, planning the campaign, leading the development of photo and video shoots, asset creation and overseeing the go-live, and of course analysing performance to optimise the impact by providing recommendations afterwards.
Part of your remit will also be to foster a close relationship with our local football partners and other brands.
Who you will work with
You will be part of the Northern Europe Brand & Partnerships marketing team (who are primarily based in Guildford), but you will also closely partner with our global teams in the rest of Europe and North America, including teams such as Community, Media, Creative, Strategy, Product Management and Athlete Marketing.
What you bring
- Collaboration: Share expertise and resource to help others. Include all who can contribute to a successful outcome. Stay engaged even when not in full agreement.
- Adaptability: Embrace change and help others adjust. Modify approach according to context; actively seek to become comfortable in a new environment or role.
- Dependability: Take personal responsibility for the quality and timeliness of work and achieve results with little oversight, manging up whenever needed.
- Results Focus & Initiative: Focus on results and desired outcomes and how best to achieve them. Always be proactive!
- Attention to Detail: Diligently attend to details & pursue quality in completing tasks.
- Language: Excellent verbal & written skills in at least one Nordic language and English
- Passion: For Sport, Culture and Lifestyle
What you get
• Autonomous and creative work in an exciting and evolving intercultural environment
• Great team spirit and professionalism in one of the most successful video games companies
• Flexible working hours related to your individual work-life balance
Jobcode: Reference SBJ-gxv5yj-3-134-86-4-42 in your application.