Programmatic Trader

Job Description

Job Title
Programmatic Trader

We're seeking a Digital Media Trader to join our D/Cipher team to help our clients achieve their business objectives using the most modern and performant cookieless technology in the market. The ideal candidate will be responsible for executing, managing, and optimizing digital media campaigns across various platforms to ensure maximum performance and ROI. This role requires a strategic thinker with a deep understanding of digital advertising technologies, data analytics, and market trends.
• Manage a portfolio of clients and ensure they are all pacing optimally towards agreed upon KPIs
• Work across multiple technology platforms including DSPs, Internal BI, Ad Servers, etc.
• Provide availability, pricing, and strategy recommendations for new campaigns and find creative solutions to solve our clients advertising goals
• Use data, analysis, and trading expertise to deliver campaign ahead of pace and maintain performance
• Balance portfolio growth objectives with margin/profitability objectives across a variety of campaign types
• End-to-end campaign ownership and performance monitoring
• Use data to enhance buying decisions, resulting in overachievement vs. client- stated KPIs and internal profit objectives
• Seamlessly communicate with commercial teams on product/capabilities positioning

What you'll bring:
• At least 3+ years of experience trading programmatic campaigns
• Certifications and experience across industry leading DSP's - TTD, Dv360, Xandr, Amazon, Stackadapt, Pulsepoint
• Commercial experience - clear evidence of servicing clients to a high standard in addition to working within internal commercial departments to holistically grow partnerships through delivery of performance, insight, and relationship
• Experience optimizing towards brand and performance KPI's – CTR, CPC, VCR, CPA, ROAS
• Strong mathematical and analytical skills
• The ability to work with large datasets in excel files and internal BI tools
• Strong ability to troubleshoot, a clear systematic approach to problem solving
• Excellent communication and presentation skills
• A can do attitude to provide energy, drive and enthusiasm

It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodation for qualified individuals with disabilities. Accommodation requests can be made by emailing ddm.hr@dotdashmdp.com.

Pay Range
Salary: New York: $80,000.00 - $100,000.00

Jobcode: Reference SBJ-r168ny-3-144-4-54-42 in your application.