Assistant Manager, Performance Marketing

Job Description

Job Summary:
• The Assistant Manager, Performance Marketing will report to the Manager, Performance Marketing and will be responsible for assisting with the day-to-day management of performance marketing initiatives for the Japan market. You will be supporting the execution of initiatives across various performance marketing channels (paid/owned).
• To succeed in this role, you should have strong knowledge of digital media marketing and experience managing multiple projects at once. We are looking for a team player with strong communication and problem-solving skills.

Responsibilities:
• Provide support across Growth Marketing Initiatives:
• Provide support to Performance Marketing Manager with the ongoing management / optimization of digital campaigns and test programs across performance marketing channels, including the monitoring of local channel trends
• Assist in the project management of local Performance Marketing initiatives working with internal and external stakeholders in ensuring timely delivery and launch
• Assist in delivering against target CPA and subscriber acquisition volumes
• Performance Marketing Campaign Management:
• Able to gather and define project requirements and adapt in a fast-changing environment with a degree of flexibility
• Assist in the monthly planning of Performance Marketing campaign priorities and ensure all campaign requirements for respective channels are adhered to
• Work with the creative and channel teams to prepare all campaign assets, and ensure approval for distribution and trafficking as per planned dates
• Collaboration:
• Work with wider marketing teams internally to integrate growth marketing initiatives with broader marketing plans
• Support the Growth Marketing team in partnering with regional and global teams on sharing of best practices and plans
• Record minutes of global calls, and follow up on key action points
• Reporting:
• Manage weekly local and regional reporting, as required

Competencies & Core Attributes:
• Analytical mind-set, strategic thinker
• Effective relationship builder, and a collaborative, constructive team player
• Positive attitude and flexible of thought, champions change and drives results
• Curious, resourceful and a creative problem-solver
• Discreet and able to follow strict commercial confidentiality disciplines
• Able to work well with ambiguity, and comfortable working in a fast-paced environment

Desired Qualifications:
• 3+ years' experience in related marketing roles
• Proven experience within digital media and programmatic platforms
• Marketing Strategy and Operations: A fundamental understanding of best-practice across programmatic digital, from customer identification and segmentation, to strategic planning, campaign implementation, measurement and optimization.
• Teamwork and Time-Management: Proven ability to work effectively in a team environment, working at pace, with multiple stakeholders (local and international), managing multiple priorities and deadlines.
• Native level fluency in Japanese and business level English
• Loves content!

This position is with TWDC (Japan) Ltd., which is part of a business we call The Walt Disney Company (APAC).

Jobcode: Reference SBJ-rz7ben-18-220-7-116-42 in your application.