Digital Media - Social Creative Director

Job Description

Who We Are

Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, licensing, media finance, consumer investing, fashion, trademark licensing, and philanthropy. Distinguished by its culture of collaboration and exceptional client service, CAA's diverse workforce identifies, innovates, and amplifies opportunities for the people and organizations that shape culture and inspire the world. The trailblazer of the agency business, CAA was the first to build a sports business, create an investment bank, launch a venture fund, found technology start-up companies, establish a philanthropic arm, build a business in China, and form a brand marketing services division, among other innovations.

The Department

The Digital Media department centers the agency's digital, technology, and social-first monetization expertise, focusing on the Creator Economy, which includes Talent Representation, Corporate Advisory, and New Media. We represent digital-endemic content creators across key verticals including gaming, lifestyle, beauty, and fashion, and support traditional talent clients across all areas of their social and direct-to-consumer businesses. CAA Digital Media advises corporate brands, media companies, and tech startups in navigating the Creator Economy and digital ecosystem. As emerging technology, including AR, VR, and AI, impacts storytelling, our team canvases the media landscape to provide opportunities across the agency underpinned by social communities. We work closely with Talent, Brands, and Social-Led Platforms to monetize and capitalize on cultural moments, bring passion projects to life, and diversify revenue streams in collaboration with teams across the agency.

The Role

The Creative Director will oversee social media design and video creative for CAA's clients and play a pivotal role in crafting the look and feel of content that tells a story and resonates with their personal brand. It's a hands-on role, perfect for a hungry, confident, energetic and ambitious Creative Director with an entrepreneurial mindset. We are looking for someone who is excited by the opportunity of joining the team as the first creative team member and building out this crucial client offering on a dynamic team within a fast-paced agency environment.

The position will develop and lead graphic design, creative editing, motion graphics and the overall look, feel and personal branding for clients, crafting tailored social media content and work hand in hand with client and social media managers on execution.

Responsibilities
• Own creative and visual execution of client social media and content across all major platforms. (YouTube, Instagram, Facebook, TikTok, X)
• Conceptualize and oversee creative of long and short-form videos, still images, graphics, copy, captions, memes and more focused on our engaging and delighting our client's audience.
• In early days lead graphic design, motion graphics and editing by example doing the designing, editing and motion graphics and setting the high bar for the team.
• Audit client's existing social media accounts, distil personal brand qualities and present proposed social look, feel and mood to client and team.
• Develop and articulate a compelling creative vision that reflects the client's preferences, personal brand, and business objectives.
• Coordinate content categories and formats to align with platform requirements while leveraging industry best practices.
• Lead design function designing pitch decks for clients and partners, developing integrated marketing and sponsorship activation plans, working with client and social media team to support partnership initiatives.
• Grow CAA network and visibility in social media space by attending conferences and functions.
• Knowledgeable of emerging film, TV, sports, music and social media trends.
• Manage, train and lead day-to-day social creative team.
• When required, provide onsite client support for events, activations, shoots, and other to ensure social media coverage.

Qualifications
• 10+ years' experience working in social media and YouTube and a trajectory of growth from editor to team lead
• 7+ years' experience working on social media and YouTube at the Associate Creative Director or Creative Director level.
• Expert and current experience with tools like Premiere Pro, CapCut, Photoshop, Illustrator, After Effects, InDesign and Canva.
• An impressive portfolio of work that demonstrates your creativity and ability to work in the digital/social space.
• Mastery at presenting and selling ideas to both clients and teams leaving your audience captivated by your storytelling abilities.
• A strong work ethic and total owner mentality with experience overseeing the process from concept through to final delivery.
• Excellent knowledge of YouTube, Instagram, TikTok, X, Facebook, and social media best practices.
• Established relationships in social media space.
• Best-in-class client servicing and relationship building.
• Exceptional verbal and written communication skills.
• Ability to ''think on one's feet'' in a fast-paced, agency environment.
• Solution-oriented.
• Ability to travel and attend work outside normal business hours on an as needed basis.
• Strong portfolio showcasing digital content creation and your creativity across numerous social platforms.

Location

This role will be based out of the Los Angeles office.

Compensation

The annual base salary for this position is in the range of $150,000 - $175,000. This position also is eligible for benefits and discretionary bonus. Ultimately, wages may vary based upon, but not limited to, relevant experience, time in role, business sector, and geographic location, among other criteria. Please speak with a CAA Recruiter to learn more.

Creative Artists Agency, LLC (the ''Company'') is committed to a policy of Equal Employment Opportunity and will not discriminate on the basis of race (inclusive of traits historically associated with race, including hair texture and protective hairstyles), color, religion, creed, gender or sex (including pregnancy, childbirth, breastfeeding or related medical conditions), national origin, ancestry, age, physical disability, mental disability, medical condition, genetic information, family and medical care leave status, military or veteran status, marital status, family status, sexual orientation, gender identity, gender expression, political affiliation, an employee's or their dependent's reproductive health decision making (e.g., the decision to use or access a particular drug, device or medical service), or any other characteristic protected by applicable law.

The Company also complies with the Americans with Disabilities Act and applicable state and local laws with regard to providing reasonable accommodation for qualified individuals with disabilities.

Jobcode: Reference SBJ-dy6y4q-18-118-252-9-42 in your application.