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Full Time Job

Multimedia Sales Manager

WVIR

Charlottesville, VA 11-18-2024
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  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
Multimedia Sales Manager - WVIR

About Gray Media:

Gray Media is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.

We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.

About WVIR:

WVIR-TV/GVIR-TV 29News is the #1 TV station television station in the Charlottesville market. 29News is consistently the top-rated station in all news day parts. The station is located on the historic Downtown Mall in the heart of Charlottesville's vibrant cultural district.

Job Summary/Description:

We are seeking an organized and creative professional to lead our digital and broadcast sales efforts as a Multimedia Sales Manager. This position works with the General Manager/Director of Sales on business development for the station, specifically championing digital sales.

The ideal candidate has a solid track record of successfully driving new local direct revenue through both digital & broadcast solutions. We are looking for an experienced leader who loves building, coaching & mentoring a team of sales professionals and will lead by example in developing & growing a network of relationships within the community. Strong technical expertise is a must – pricing & inventory management, negotiating business to drive revenue, pending/forecasting/budgeting. We have a talented sales team driven to succeed.

Duties/Responsibilities include (but not limited to):
• Collaborate with the sales leadership team to accomplish station objectives
• Motivate the local sales team so that digital and broadcast revenue goals are achieved
• Drive digital revenue growth and ensure all digital budgets and goals are met or exceeded with a focus on new local direct business
• Manage direct, and train to maximize the performance of the media executives
• Assisting Multimedia Executives in presenting and closing digital business
• Developing sales presentations and collateral using up-to-date research materials
• Maintaining campaign tracking, delivery, and reporting to ensure campaign success
• Overseeing digital pricing and revenue forecasting
• Promoting a winning, positive culture
• Working at a partnership/consultative level as an expert in digital advertising with Multimedia Consultants and advertisers
• Working in tandem with the Director of Sales on revenue generation strategy and forecasting
• Oversight of all digital sales products, inventory management, and pricing strategies
• Interface with operational systems such as Wide Orbit, Matrix, Research Analytics, etc.

Qualifications/Requirements:
• Minimum of 3 years of experience in Digital and Broadcast Advertising Sales
• A proven leader with the ability to work independently, think ahead, and put into place action items that need to be accomplished
• Ability to promote a positive, result-oriented culture that is passionate about the media landscape and help local Media Executives and Clients be successful
• Comfortable holding team members accountable to their budgets and goals while helping them achieve success
• Ability to translate and communicate problems into opportunities
• Presentation experience, excellent written and verbal communication skills
• Ability to manage multiple projects, manage time wisely, and prioritize projects and people
• Strong computer skills, PowerPoint, Excel, social media proficiency, etc.
• The ideal candidate would have a minimum of two years of digital sales experience
• Must possess a valid driver's license with a good driving record, MVR check required at hire and monitored continuously

If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WVIR-TV/Gray Media is a drug-free company

Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.

Jobcode: Reference SBJ-r13byx-3-15-138-214-42 in your application.

Company Profile
WVIR

Gray Television supports local community interests by providing quality television broadcasting and exceptional service in each market we serve. Gray owns and/or operates television stations and leading digital properties in 93 television markets including the first or second highest rated television station in 85 markets. We are an unmatched broadcast pioneer that keeps getting bigger and better.