Media Executive

Job Description

Media Executive

MEDIA EXECUTIVE - WTVG (GDM)
About Gray Media:
Gray Media is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.
We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.
About WTVG:
WTVG-13 ABC Affiliate - #1 rated legacy station located in Toledo, OH has a proud heritage with a forward-thinking strategy. WTVG is the market leader with viewers relying on 13 Action News and Weather coverage. WTVG is owned by Gray Media and offers excellent job growth opportunities and benefits.
Job Summary/Description:
Gray Digital Media Toledo (WTVG 13ABC, CW13, and WTVG Digital) in Toledo has a rare opening for an energetic, positive-minded salesperson. You will be responsible for developing new businesses in Northwest Ohio and surrounding communities. You will consult with local businesses to create advertising campaigns that exceed their business goals and objectives. Ideal candidates have a strong understanding of the sales process, and excel at researching leads, starting new relationships, and closing. TV and Digital experience is a plus, but not necessary. Gray Local Toledo will provide an industry-leading training program. You should be a quick learner, with strong communication skills and the ability to showcase our solutions in a compelling way. The position has a generous base salary/plus bonus plan.
Duties/Responsibilities include, but are not limited to:
- Meeting and exceeding monthly and quarterly sales goals
- Use and learn data-based results
- Cold calling and prospecting for new clients
- Sell and close new clients
- Conduct thorough client needs analysis
- Present proposed strategic solutions and tactics
- Provide follow-up assessments of advertising effectiveness
- Some travel required
Qualifications/Requirements:
- 1-2 years of cold calling or sales-related experience is preferred
- Experience in media sales is a plus, but not required
- Excellent writing and communication skills, experience using MS Office products
- Bachelor's Degree preferred
- MVR Check required
If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WTVG-TV Gray Media is a drug-free company

Gray Media encourages all new employees to be fully vaccinated against the coronavirus before the first workday.
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Jobcode: Reference SBJ-d5xve0-3-135-211-221-42 in your application.