Job Description
Producer, Creative Services- WGBA/WGBA
The E.W. Scripps Company is seeking a Creative Services Producer for our NBC affiliate, WGBA in Green Bay, Wisconsin. The Producer, Creative Services is responsible for writing and producing on-air promotions, proof of performance, and station sponsorship spots.
WHAT YOU'LL DO:
• Conceptualize, write and edit on-air promotional spots for news, programming, web and special projects using multiple platforms
• Works closely with reporters and management staff on story development and promotional script ideas
• Organize promotion projects
• Interact with and respond to social media audiences
• Analyze rundowns to coordinate the best on-air, social and digital marketing materials
• Provide analysis for digital audience engagement and review
• Track monthly analytics on all current social/digital platforms. Provide ways to optimize platform growth
• Work closely with the team on story development and promotional script ideas
• Work closely with affiliates to support programming on air and online
• Perform other duties as needed by management
WHAT YOU'LL NEED:
• High School diploma (or GED) required. Bachelors degree preferred
• 1 - 3 years experience of writing or editing in local broadcast preferred
• At least two (2) years professional broadcasting marketing/promotions/creative services experiences required.
WHAT YOU'LL BRING:
• Knowledge of social media maintenance
• Understanding of media audience ratings
• Working knowledge of current creative suite for product development
• Superb attention to detail, time management skills, and strong communication skills
• Knowledge of post production television editing suites, with emphasis on Adobe Creative Suite
• Experience working with camera, audio and light equipment
• Working knowledge of MAC systems
ADDITIONAL REQUIREMENTS:
• Must be able to lift up to 50 pounds.
• Valid driver's license, good driving record, and ability to provide proof of insurance with the company required insurance limits.
If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.
SCRIPPS' COMMITMENT TO A CULTURE THAT CREATES CONNECTION:
At Scripps, we are committed to a culture that reflects the audiences and communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and create connections. To successfully deliver on this commitment, we must understand and reflect the values and perspectives those around us embody. That process begins by looking inward to build and celebrate a respectful workplace where everyone feels a sense of belonging and connection. By continuing to cultivate an environment where all employees have a fair chance to succeed, are included, valued, and seen, we will strengthen the connections that drive positive business impact and align with our core purpose.
Jobcode: Reference SBJ-r05qqj-3-15-224-158-42 in your application.