Job Description
Media Executive - WCSC
About Gray Media:
Gray Media is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.
We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.
About WCSC:
Would you like to work in a city consistently named by T+L as one of the best cities in the world? The world-famous food scene, high-tech growth, and hot real estate makes Charleston one of the fastest-growing metro areas in the country. Manufacturing jobs at Boeing, Mercedes, and Volvo and the world-class medical community continue to make the Lowcountry a destination market.
Job Summary/Description:
Gray Digital Media is seeking a solutions-oriented professional with a strong digital sales background to join our dynamic sales team. The Multimedia Executive is responsible for the development, retention, and growth of digital revenue. An employee will design and sell digital marketing solutions for businesses using the latest advertising products available across all Gray Digital Media platforms (Programmatic, OTT, Email, Social, Gaming, Audio Streaming, SEM, SEO).
Duties/Responsibilities include, but are not limited to:
• Consult with business owners, marketing and advertising executives, directors, and managers to develop and implement an effective digital marketing strategy for their business
• Meet or exceed sales expectations, goals, and budgets, and manage your own book of digital sales revenue for retention and growth
• Learn and master Gray Digital Media's suite of industry-leading digital services
• Develop, retain, and grow client relationships in Charleston, throughout South Carolina, and across the United States.
• Manage your digital book of business using client management tools and software. Design, write, and present marketing proposals and presentations
• Communicate and collaborate effectively across all Gray Digital Media departments and support staff
Qualifications/Requirements:
• 2 or more years experience in digital media sales preferred with evidence of prior success or in a digital agency working with clients
• Demonstrates intellect, drive, executive presence, and sales acumen
• The ability to prospect and network with business decision-makers within small, medium, and large organizations
• Proven experience building excellent client relationships
• Excellent troubleshooting and problem-resolution skills
• Possess superb written and verbal communication skills
• Proficient with Microsoft Excel, Word, and PPT
• Google Certification (Specifically Google Analytics & Google Ad Manager) preferred
If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WCSC-TV/Gray Media is a drug-free company
Gray Media encourages all new employees to be fully vaccinated against the coronavirus before the first workday.
Jobcode: Reference SBJ-rj3wnb-3-133-124-107-42 in your application.