Digital Content Producer

Job Description

WCPO, The E.W. Scripps Company ABC affiliate in Cincinnati, Ohio, is seeking a talented Digital Content Producer to join our dynamic team. As a Digital Content Producer, you will be responsible for creating engaging and informative content that captivates our audience across various platforms, including our website, social media channels, and YouTube.

Cincinnati, the heart of the Midwest, offers a vibrant and thriving community with a unique blend of rich history, diverse cultural attractions, and an active sports scene. From the charming neighborhoods to the scenic riverfront, the city provides an exceptional quality of life, catering to those who appreciate a balanced work-life integration.

The ideal candidate will possess a strong background in digital content creation, a keen eye for storytelling, and a deep understanding of audience engagement strategies. You will collaborate closely with our editorial and creative teams to deliver impactful content that resonates with our local and regional viewers.

WHAT YOU'LL DO:
• Write and edit content including headlines, short news alerts and teases, enhancing content with outside links, maps, slideshows.
• Publish and manage content on multiple digital platforms, including the station's local website, mobile and social networks using current production and web-delivery tools.
• Assist in online coverage of major news events, breaking news and severe weather to ensure high quality, consistent community coverage online.
• Build out special sections and site features to enhance coverage and increase user engagement.
• Update and interact with fans/followers on social media.
• Coordinate with editorial and technical staff to facilitate the migration of multimedia content to new media platforms, including video, audio, still photos and graphics.
• Work with other departments, including sales and marketing, as needed on site and/or station initiatives that require content integration.
• Optimize the user experience by tracking live web metrics and user experience best practices.
• Apply Search Engine Optimization (SEO) best practices to every piece of content.
• Perform other duties as assigned.

WHAT YOU'LL NEED:
• BS/BA in related discipline preferred or equivalent years of experience
• Generally 3+ years of experience in related field preferred

WHAT YOU'LL BRING:
• Skilled with content management systems, image editing, and social networking
• Must have a strong desire to focus on web-based content
• Must be creative, have good people skills and be able to handle deadline pressure and multi-tasking
• Must have working knowledge of how to use and update social media platforms
• Must have photo editing skills with ability to manipulate, crop, enhance images as needed for publishing on website
• Basic video editing skills a plus

If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.

Jobcode: Reference SBJ-ro4oop-3-15-31-223-42 in your application.