Media Executive

Job Description

MEDIA EXECUTIVE (ASSO) - WAVE

About Gray Media:

Gray Media is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.

We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.

About Station WAVE:

WAVE is the first television station to sign on in Kentucky and Southern Indiana and has a rich history of being the most trusted source for local news, weather, and sports. WAVE delivers content across multiple platforms and develops multimedia advertising solutions for our clients. We have an outstanding reputation throughout the business community. WAVE is the official television station for the Kentucky Derby. As part of the Gray Media family, WAVE has best-in-class sales training. WAVE is in the heart of downtown Louisville, where technology, filmmaking, tourism, sports, education, health, and music make Louisville one of the most industry-diverse metro areas in the nation.

Job Summary/Description:

WAVE Media Executives develop and sell advertising solutions using television and digital products. WAVE provides extensive training and a proven sales process. Successful Media Executives are competitive, goal-driven, and enjoy collaborating on projects. As a Media Executive, you will be responsible for business development utilizing advertising opportunities on WAVE-TV and Gray Digital Media.

Duties/Responsibilities include (but are not limited to):
- Build a list of prospective clients with guidance and assistance from WAVE sales managers
- Make phone calls to set appointments with business prospects
- Conduct sales calls in collaboration with WAVE sales managers
- Develop an advertising strategy/solution based on knowledge gained from the initial sales call
- Present advertising strategy/solution to business prospect
- Secure advertising contracts with new clients

Qualifications/Requirements:
- Excellent communication skills
- Confidence in meeting and speaking with business owners
- Strong desire to understand clients' business
- Excellent writing skills
- Proficient with Microsoft Office
- Willingness to participate in ongoing training
- Bachelor's degree and digital advertising experience is preferred

If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WAVE-TV/Gray Media is a drug-free company

Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.

Jobcode: Reference SBJ-r778m8-18-222-23-94-42 in your application.