Supervisor Affiliate Marketing

Job Description

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We're seeking a dynamic Affiliate Marketing Supervisor to expand our reach through affiliate partnerships, social media, YouTube, and event promotions, driving growth in Japan's competitive pay TV market. As the Affiliate Marketing Supervisor, you will manage and grow our affiliate programs while leveraging social media, YouTube, and events to drive audience engagement and subscriptions. A key focus will be collaborating with affiliates, influencers, and event organisers to promote brand/IP endorsements, exclusive content, and live events that resonate with Japan's entertainment consumers.

Your Role Accuntabilities...
• Affiliate Program Strategy: Design and execute affiliate campaigns tailored to Japan's pay-TV market that integrate social media, YouTube, and event promotions.
• Social Media Integration: Collaborate with affiliates to promote exclusive content and events on platforms like Instagram, TikTok, X, LINE, and Facebook, maximising reach and engagement.
• YouTube Partnerships: Work with YouTubers and content creators to develop engaging video content showcasing IP endorsements, event highlights, and pay TV exclusives.
• Event Promotion: Partner with affiliates and influencers to promote high-profile events, premieres, and live-streamed broadcasts tied to key IPs. Collaborate with event organisers to coordinate affiliate-exclusive promotions, ticket sales, and live coverage opportunities. Develop localised event content for social and affiliate use, including behind-the-scenes footage, live interviews, and teaser campaigns.
• Content Development: Create affiliate-ready materials, including event banners, social media graphics, and promotional toolkits for IP endorsements and live events.
• Partner Recruitment: Identify and onboard affiliates and influencers aligned with key IPs and event audience
• Performance Analysis: Track affiliate campaign success for events and IP endorsements using tools like Google Analytics, YouTube Studio, and affiliate dashboards. Measure event-specific metrics such as ticket sales, viewership spikes, and social engagement driven by affiliates.
• Market Insights: Stay informed on Japan's entertainment and event marketing trends, including consumer behaviours and competitor strategies.
• Compliance and Branding: Ensure all affiliate activities align with brand guidelines and Japan's advertising regulations.

Qualifications & Experiences...
• 2-3 years of affiliate marketing experience, focusing on entertainment, events, or IP promotions.
• Proven track record of working with influencers, social media campaigns, and event-based marketing.

Knowledge/Skills:
• Expertise in social media platforms (e.g., X, LINE, Instagram, TikTok, YouTube).
• Proficiency in analytics platforms (e.g. Google Analytics).
• Exceptional project management skills to coordinate events, affiliates, and marketing campaigns.
• Strong creative ability to develop content that promotes IPs and events effectively.
• Bilingual proficiency in Japanese (native) and English (business-level) is preferred but not a must.
• Deep understanding of Japan's pay-TV, entertainment, and event landscapes.
• Familiarity with social marketing trends in Japan.

Competencies we are looking for:
List the extent to which a successful incumbent of this position must demonstrate on-the-job for the below competencies:
1.
Business Acumen: apply general knowledge of business principles to decisions
2.
Communication: effectively transfers information and expresses ideas to individuals or groups in oral and written form
3.
Creativity: applies original or innovative thinking to improve processes, methods, systems, products, or services
4.
Critical Thinking: uses logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems
5.
Customer Orientation: Considers and meets internal and external clients' or customers' needs and expectations during product or service development, manufacturing, marketing, delivery, and/or support
6.
Integrity: Actions reflect values and principles that distinguish right from wrong
7.
Learning Agility: Rapidly learns new knowledge or acquires new skills
8.
Prioritization: Self-directs one's activities and work through goal setting, time management, planning, etc.
9.
Problem-Solving: Identifies problems, develops and evaluates options, and implements solutions
10.
Teamwork: Promotes and facilitates coordination and cooperation among peers

Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.

Jobcode: Reference SBJ-o1wn84-3-143-9-5-42 in your application.