Account Executive
Nexstar
Houston, TX
Account Executive (Telemundo Houston)
Responsibilities
The Account Executive is responsible for partnering with local clients, both on the agency level and direct, to create innovative and unique multi-platform marketing and advertising solutions that target a client's demographics and products/services. The Account Executive role is a sales role focused on delivering quarterly results and meeting individual budget requirements.
• Generate revenue to the station and its web/digital products from both traditional and non-traditional prospects in the Houston market.
• Prospect new business by identifying qualified targets utilizing media monitoring tools and from non-traditional sources such as newspaper, direct mail, radio, OOH and co-op vendor programs.
• Create customized solutions that will satisfy client's marketing needs and achieve a high level of results
• Participation in station special events is required.
• Possess strong communication and presentation skills (both verbal and written) throughout the sales process while targeting local direct and agency accounts.
• Service and grow existing accounts.
• Develop and grow strong client relationships.
• Complete tasks such as posting, weekly forecasting, reporting, new business trackers, and credit/collection of all accounts.
• Coordinate with production crew on creating spots and assist with production as necessary.
Qualifications/Requirements
• Minimum 2 years of experience in business development
• 2 years of experience in direct sales.
• 2 years of experience in designing creative solutions to meet client's needs, including digital solutions.
• 2 years of experiencing creating and facilitating sales pitches that articulate a custom solution to client needs and station benefits.
• External applicants must submit a resume/CV through nbcunicareers.com to be considered.
• Must be willing to submit to a background investigation
• Must be 18 years or greater.
• Must have unrestricted work authorization to work in the United States.
• Must have access to a vehicle and excellent driving history. Must provide proof current valid U.S. driver's license, vehicle insurance, and registration as requested
• Must be covered by Solutions, NBCU's Alternative Dispute Resolution Program.
Desired Characteristics
• Bachelor's Degree in Business Administration, Communications, Marketing, or related field from an accredited university.
• 3 plus years of experience in broadcast media sales .
• Digital experience and knowledge of the digital landscape preferred.
• Qualified candidates should have self-motivation, resourcefulness and creativity.
• Working knowledge of broadcast ratings and research preferred.
• Ability to handle deadline pressure.
• Should be a team player, willing to share knowledge and affect team growth.
• Strong multi-platform skills and very solid selling skills.
• Bilingual- English and Spanish.
Jobcode: Reference SBJ-dyj2m3-3-145-44-22-42 in your application.