Marketing Manager

Job Description

The Marketing Manager will play a key role in the successful delivery of the company's production projects. They'll work with the Company Director, Senior Producer, Production Assistant, Social Media Officer and Graphic Designer on a daily basis, primarily supporting the projects of the company with effective and strategic marketing campaigns.

The role requires a passion and flair for marketing; a keen attention to detail with both creative and financial responsibilities; and a strong understanding and experiene with live comedy marketing strategies.

Responsible to: Company Director

Purpose of job: To devise and deliver effective and varied marketing campaigns, which support the success of the company’s wide range of live comedy projects. To support the growth of the company’s public reach and brand.

REQUIREMENTS

• A strong understanding of the UK comedy scene

• Minimum 3 years' experience within the UK comedy industry

• Minimum 4 years’ experience within a performing arts marketing position

• Strong copywriting skills and a keen eye for detail

• Strong communication skills to maintain and forge new partnerships

• Experience managing marketing budgets

• Experience with digital social media adverts

• A strong desire to gain further experience, and to grow your role within the company

DUTIES

• Devise and manage marketing activity campaigns to meet agreed budgets and targets

• Liaise with venues and their marketing departments to co-ordinate marketing activity

• Liaise with advertising agencies and media outlets to secure advertising coverage

• Liaise with agents and artists directly to co-ordinate marketing and advertising activity

• Monitor ticket sales and collaboratively devise additional campaign strategies

• Run, optimize and report on digital social media advertising campaigns

• Oversee physical print delivery, display, distribution, hand-to-hand and OOH activity

• Update and maintain the company’s website and ticket link listings

• Write and distribute e-shots and newsletters, to a wide range of audience targets

• Oversee audience databases and devise strategies for growth

• Oversee the design process for promotional artwork and materials

• Employ freelancers, agencies and suppliers in short-term marketing roles

• Maintain budgetary spreadsheets and regularly update expenditure sheets

• Share weekly activity reports and monitor analytics

• Stay up-to-date on latest trends and best practice marketing strategies

• Stay up-to-date on UK live comedy industry events and developments

• Support the aims and objectives of Show And Tell internally and externally

Please note this is a non-exhaustive list, to serve purely as a guide and is not wholly comprehensive or restrictive.

Jobcode: Reference SBJ-gpo4z9-18-117-8-84-42 in your application.