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Full Time Job

Brand Manager Marketing Delivery

Playstation

San Mateo, CA 01-22-2022
 
  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
Why PlayStation?

Sony Interactive Entertainment LLC seeks a Brand Manager Marketing Delivery in San Mateo, CA to work with marketing agencies, in-house Media Teams and territory partners for implementation and delivery of marketing initiatives. Requires a Master's degree in Brand Management, Marketing, or related field or equivalent, and two (2) years of experience performing media analysis and research to provide marketing insights on marketing activities, including promotional campaigns, brand campaigns and brand awareness campaigns. Prior experience must include two (2) years of experience reviewing marketing content calendars and ensuring alignment with key content beats; tracking marketing performance against KPIs, including sales, revenue, conversion rate, cost per acquisition, cost per conversion, cost per click, click-through rate, customer lifetime value, reach, impressions, customer engagement level, shopping cart abandonment rate, average transaction value, visits per channel, market share, average revenue per user, cost per lead generated, retention rate, monthly website traffic, and ROI; developing quarterly recommendations on budget and marketing messaging across different channels, including paid media, owned channels (emails, social media, blog, and website), events, and PR; and integrating and analyzing global marketing performance reports to develop insights that feed into future marketing campaigns. Send resumes to SIE-Job-Postings@sony.com & indicate job code MA5617851.

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Equal Opportunity Statement:

Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity, gender expression and gender reassignment), race (including colour, nationality, ethnic or national origin), religion or belief, marital or civil partnership status, disability, age, sexual orientation, pregnancy or maternity, trade union membership or membership in any other legally protected category.

We strive to create an inclusive environment, empower employees and embrace diversity. We encourage everyone to respond.

Jobcode: Reference SBJ-gqvky1-18-222-200-143-42 in your application.

Company Profile
Playstation

Recognized as a global leader in interactive and digital entertainment, Sony Interactive Entertainment (SIE) is responsible for the PlayStation® brand and family of products and services.