Job Description
Job Description
With the NBA (back) on NBC and Peacock, the Media Strategy & Planning team is seeking a highly motivated individual with a passion for the NBA and Entertainment. The Manager, Media Strategy & Planning is primarily responsible for supporting the Director, Media Strategy & Planning in the planning and buying process of all paid media plans in support of the NBA with opportunities to expand into NBC Sports and NBC Entertainment/Peacock.
Responsibilities:
• Support the Director, Media Strategy & Planning in the development of media strategies and plans for all supported shows across off-air priorities
• Assist in the development of analysis necessary to support media recommendations and decisions
• Help manage analytics and campaign reporting both in-house and with the agency to contribute to building fact-based media strategies and derive optimizations in campaign and for future planning
• Manage the delivery of all creative materials between NBCU production groups, external agency buyers/traffic departments. and media vendors
• Assist in managing all financial reporting documents associated with the media budget
• Coordinate with counterparts across the organization on marketing plans and execution
• Seek and understand emerging trends and first to market opportunities
• Meet with representatives across the media industry to foster mutually beneficial relationships with all media partners, particularly those within the NBCU family
• Assist the larger media team with any ad-hoc projects/requests
Qualifications
Basic Requirements:
• 4+ years' experience in media planning and buying with a strong focus on digital planning and buying
• Media agency experience required
Desired Characteristics:
• Bachelor's Degree in Liberal Arts, Marketing, Communications/Advertising, or Media Studies
• Sports and/or Entertainment experience preferred
• Strong knowledge and understanding of the television industry, particularly the Broadcast and Streaming TV business and Sports landscape
• An understanding of TV and Digital viewing measurement
• Extensive knowledge of marketing, advertising, and media planning principles
• A love of the Sports and Entertainment industry
• Analytical skills; comfortable distilling data into actionable insights and optimization opportunities
• Strong quantitative skills with the ability to stay organized and manage time wisely
• Ability to juggle multiple tasks in a deadline-driven, fast-paced environment
• Advanced communication skills; able to present ideas clearly and concisely, both written and verbal
• Ability to work across various teams and departments within an organization
• Must have team spirit and be a self-motivator with a proactive nature and collaborative attitude
• Previous management experience, including the ability to train staff
• Computer proficiency particularly with Word, Excel, and PowerPoint
• Flexibility to adjust schedule based on workload
Additional Requirements:
• Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.
This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.
Salary range: $90,000 - $100,000 (bonus eligible)
Jobcode: Reference SBJ-12ve9v-18-116-60-81-42 in your application.