Marketing Manager
Live Nation
Toronto, ON
The Lead, Content Programming and Strategy will oversee the planning, curation and management of Pluto TV Channels in Canada. Equal parts creative and strategic, this position will design the content strategy for Pluto TV Canada while leading a team of Content Editors as they curate creative, genre, special event, and show-based channels while monitoring performance and editing content flows to maximize success.
Responsibilities
You are a major contributor to the content strategy for Pluto TV’s launch in Canada this fall.
You lead a team of Content Editors, ensuring our goals as a Pluto TV team are met while leading with a clear, confident, and empathetic quality.
You are comfortable with digital performance metrics, and make editorial decisions rooted in data to grow and bolster the strength of Pluto TV’s content offering
You work with internal stakeholders to ensure Pluto TV’s content strategy is clearly communicated and oversee its successful execution
You work with third party content partners to maximize the success of their content on Pluto TV Canada
You work with the Rights and Inventory team to influence decisions on acquisitions and renewals
You report on the performance of Pluto TV channels to senior management on a weekly basis
Skills you need
10+ years of working experience in media, either linear or streaming with a focus on strategic content scheduling
Proven ability to motivate teams, build consensus, and generate and communicate creative programming ideas
A passion and deep knowledge of current and throwback content, popular culture and media trends
Comfort making scheduling decisions based on content data and insights
You know the competitive landscape well and can provide insight
Highly organized with keen attention to detail and can prioritize competing deadlines in a fast-paced environment
Familiarity with at least one content management system
Proficient in G Suite (Docs, Sheets, Forms, Slides, etc.) and Microsoft Office (Word, Excel, Powerpoint) software
Excellent communication skills and highly meticulous with a positive and enthusiastic approach
Ability to work autonomously and be resourceful with minimum guidance
Jobcode: Reference SBJ-d5w30e-18-191-210-65-42 in your application.