Job Description
Join one of Nexstar's top local media teams in Little Rock, AR, combining NBC, FOX, CW, MyNet, and Nexstar's powerful digital assets. This is a fantastic opportunity for an experienced and dynamic Sales Manager to grow and be a part of an experienced leadership team built for continued success.
We are seeking a dynamic Sales Manager who will lead a team of winning Account Executives. 3 years of linear and digital media sales management experience is preferred. 5+ years in digital/linear media sales experience mandatory. Top candidates will have sales management, digital sales knowledge, and digital sales management experience; excellent Digital IQ, leadership knowledge of managing a large sales team with multiple properties and forecasting skills along with a proven track record of sales performance on all media platforms and generation large scale new business.
Our ideal candidate will have strong sports knowledge along with experience in selling high profile sports is a must as we sell NFL, College Football, Olympics, MLB, PGA, LIV Golf, NASCAR, and MLS. Potential candidates should be experienced with Nielsen ratings, ComScore, Wide Orbit, Google Ad Manager, Google Analytics, and social media platforms such as Facebook, Instagram and Twitter.
Our approach to local advertising is a multi-platform approach and that is using the power of our local owned Core products, all Nexstar digital assets, our audience extension products such as CTV and OTT, and the power of 4 linear broadcast stations (NBC, FOX, CW, and My Net).
Why Little Rock? Little Rock offers a low cost of living, a rich political history, and the charm of Arkansas' capital city. It's home to the University of Arkansas at Little Rock and a hub for state government activities. Little Rock has many beautiful state parks, like Pinnacle Mountain and the Riverfront Park, plus amazing lakes just 40 mins away in historic Hot Springs, AR. Little Rock is truly the gem of Central Arkansas ready for any lifestyle.
As a sales manager, you will provide strong leadership, motivate your team of Account Executives, and create a positive sales culture. You will focus on digital and broadcast sales strategies, revenue generation, client relationships, and achieving both long-term and short-term goals.
• Key Responsibilities:
• Lead sales teams, ensuring the achievement of digital and broadcast revenue goals.
• Develop and execute sales strategies that exceed revenue targets across all media platforms.
• Drive new business development and large-scale growth both locally and beyond the local market.
• Talent Recruitment, training, and ongoing development of sales AE's.
• Forecast revenue and manage inventory to ensure consistent performance.
• Cultivate strong client relationships alongside Account Executives, all platforms.
• Lead digital marketing campaigns from concept to execution, ensuring effective use of social media and digital platforms.
• Key Requirements & Skills:
• Bachelor's degree in Marketing, Advertising, Mass Communications, or related field, or equivalent experience.
• 5+ years in digital and linear media sales; 3+ years in management preferred.
• Experience selling high-profile sports such as NFL, College Football, MLB, PGA, and others.
• Strong knowledge of digital tools (Google Ad Manager, Google Analytics, etc.) and media software (Wide Orbit, Nielsen, & ComScore).
• Excellent communication and leadership skills with the ability to inspire a team.
• Strong experience in client relationship management, sales forecasting, and new business development.
• Fluency in English and a valid driver's license.
Jobcode: Reference SBJ-bxwwyk-18-118-145-9-42 in your application.