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Full Time Job

Digital Sales Specialist

Nexstar

Brownsville, TX 02-20-2025
 
  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
ValleyCentral's advertising team is adding an experienced Digital Specialist in the Rio Grande Valley to support our growth! If you're hard-working and love being part of a winning team we want to hear from you!

Job Responsibilities:
* Works with Account Executives and Clients to develop and execute digital forward go-to-market advertising strategies and tactics that result in meeting and exceeding campaign goals.
* Develop media strategies for growth based on overall advertiser goals/objectives.
* Research client products, services, and current strategies to identify new opportunities for marketing and advertising campaigns.
*Ability to articulate benefits of various advertising platforms including Broadcast Television, Programmatic, OTT/CTV, Search and Social, and other emerging ad tech tactics and platform.
* Train and collaborate with Account Executives to enhance their understanding of digital products.
* Proven ability to work in a fast paced and deadline-oriented business.

Requirements & Skills:
* BA or BS in Business Marketing, Advertising or Communications preferred
* 2+ years of digital marketing or media sales preferred
* Significant knowledge of the local digital marketing services product offering and effective use for clients
* Motivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environment
*Effective communication and client presentation skills
* Excellent follow-up, strong organizational skills and attention to detail
* Proven ability to meet and exceed sales goals

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Jobcode: Reference SBJ-rjbjy2-13-59-120-26-42 in your application.

Company Profile
Nexstar

Nexstar Media Group is America’s largest local television and media company with 196 full power stations (including partner stations) in 114 markets addressing nearly 63% of US television households and a growing digital media operation.