Digital Content Producer

Job Description

The Digital Content Producer needs the ability to multi-task -- balancing multiple stories while creating content for social media. The ideal candidate will think outside-the-box to craft stories with a unique presentation. We're looking for a writer with a voice: someone who can cut through the clutter and noise.

Essential Duties and Responsibilities:
• Develops and leads winning strategy for station content
• Expert understanding of Facebook, Twitter, and other social media platforms
• Reviews copy and will correct errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines
• Use our Social Media and Website to build and reinforce brand recognition and drive viewers to television
• Determines a story's emphasis, length, and format, and organizes material accordingly
• Research and analyze background information related to news stories in order to be able to provide complete and accurate information
• Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions
• Pitches on-brand local and trending stories during morning meetings
• Checks reference materials such as books, news files or public records to obtain relevant facts
• Shoots and edits content for on-air and digital
• Produces reports for all platforms
• Ensures that all content meets company standards for journalistic integrity and production quality
• Builds and calendars digital campaigns to promote local shows and specials.
• Writes stories for the web and other digital platforms
• Performs other duties as assigned
• Finds new ways to use Social Media and our website to engage with viewers

Requirements & Skills:
• Degree in Journalism; daily newspaper or news site experience required; live, working web samples and/or print pages preferred
• Proficiency in Associated Press style, Adobe Photoshop and Basic HTML preferred
• CSS, Flash and other relevant technology skills is a plus
• Maintain positive work environment through active team participation and cooperation with co-workers in all departments
• Responds positively to feedback
• Candidates should have strong grammatical skills with a demonstrated ability to edit and self-edit. Experience writing for an online audience and knowledge of AP style is a plus. The ideal candidate will have familiarity with content management systems and SEO

Jobcode: Reference SBJ-rnz11k-3-136-25-249-42 in your application.