Sr. Analyst, Data Operations

Job Description

Job Description
NBCUniversal's Data Operations team is looking for enthusiastic, goal-driven, proactive, and resourceful individuals to support innovation in our Ad Platforms and Operations One-Platform group. One-Platform is the collection of all NBCU's data-driven, advanced advertising products, including data-driven linear, addressable, OTT and digital channel advertising products. Within our group we promote a culture of inclusion for all employees that respects their unique abilities, experiences, and views. We believe that our varied backgrounds help us work better together, make smarter choices, and deliver better business results.
In the Senior Analyst role, you will support the Director on the Advanced Data Operations team with leading projects that incorporate digital and convergent data tactics and strategies to ensure operational efficiency of audience-targeted ad products.
In addition, you will work with the other members of the Data Operations team to streamline communication and optimize the workflow between the core internal teams, as well as data vendors, to ensure success and growth.
• Work with data vendors and teams to ensure audience targets are delivered and available for the execution of targeted campaigns across all platforms including digital, addressable, and data-driven linear.
• Utilize a broad spectrum of analytic tools and databases to identify key metrics, trends and insights that effectively position NBCUniversal ad products and services to clients.
• Ideate & create content that provides insights into audience and data-targeted product trends to maximize efficiencies and identify new advanced targeting opportunities.
• Create efficiencies via end-to-end project management and tracking support to the overall data team for audience-targeted campaign operations, new data-targeted product implementation, and troubleshooting processes.
• Partner with the One Platform Ad Sales group to provide data operations guidance, help develop new operational workflows to streamline convergent projects and assist with troubleshooting.
• Assist in managing vendor relationships, including identifying and testing ways to leverage their platforms and data for offline and online data convergence.
• Assist in evaluating data vendors' contribution to campaign fulfilment as well as our data products to ensure efficient sourcing of audience data.
• Leverage coding and programming skills to analyze various datasets in order to build strategic audiences.
• Keep abreast of the rapidly-evolving technologies and trends in the TV and digital realms and build a thorough understanding of the media and advertising ecosystem and its key players.
Qualifications
Basic Requirements:
• BA/BS degree, preferably in a quantitative field of study, or equivalent experience
• 3+ years of professional experience in media, digital advertising, technology, or financial services with at least 1+ year of experience with programming languages/analytics.
• Demonstrated experience in the delivery and application of programming languages including SQL, Python, Scala, Databricks, Spark and/or cleanroom environments
• Ability to leverage data to contextualize and amplify learnings to both internal and external clients
• Experience with Data Cleaning, Preparation, and Quality Assurance
• Familiarity with:
• DMPs/CDPs and FreeWheel MRM.
• Linear and/or Digital operations and working with 3rd party vendors.
• Traditional TV measurement (Nielsen), digital media math.
• Current privacy regulations and practices within the audience data industry.
• Understanding of the advanced advertising landscape in terms of how data is leveraged and linked within and across platforms for both targeting and measurement purposes.

Desired Characteristics:
• Experience in understanding and working data types, including integers, strings, datetime, and nested data and arrays
• Experience in Database technologies such as OLAP, OLTP, Relational, or cleanroom environments.
• Awareness of Data Governance, Data Privacy, and Data Security
• Digital campaign management, analytics and research, and ad ops experience, or TV and addressable advertising experience.
• Ability to take ownership of open-ended problems, document business requirements, manage timelines, and drive projects to completion.
• Highly self-motivated and entrepreneurial spirit; intellectually curious individual who proactively seeks out time-saving solutions & tools.
• Familiarity with both online and offline data sources and available linkages.
• Excellent communication and interpersonal skills, with the ability to present complex data in a clear and concise manner to both internal & external stakeholders.
• Innovative mindset with the capacity to deliver on multiple campaigns, contribute new ideas, meet tight deadlines, and be decisive under pressure.
Eligibility Requirements:
• Must have unrestricted work authorization to work in the United States
• Must be 18 years or older
Additional Requirements:
Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.
This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $90,000 - $95,000

Jobcode: Reference SBJ-d8yybx-3-145-60-120-42 in your application.