Director, Trade Marketing

Job Description

Responsibilities

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we'll continue to create and deliver content that reflects the current and ever-changing face of the world.

Job Description

The Trade Marketing Director will create awareness and generate demand in the marketplace for Peacock & Programmatic initiatives– with the singular goal of driving maximum ad sales revenue while ensuring we are the industry's most-trusted partner for maximizing media effectiveness for clients of all sizes.

Reporting to the Vice President of Trade Marketing, this position will manage 2+ sales marketing positions ranging from Interns to Managers.

Duties and Responsibilities
• Create industry leading marketing materials, campaigns, client experiences and other B2B marketing tactics
• Build and develop content-focused and audience-driven trade marketing campaigns that drive awareness to the benefits of being a partner (including presentations, sizzle videos, e-blasts, sweepstakes, industry events & conferences, social campaigns, events & more)
• Liaise across network brand partners to manage key programming information to ensure accuracy and consistency
• Oversee event management & premium development (content strategy, event ideation, branding, list management & execution)
• Develop immersive & one-of-a-kind experiences that help build sales relationships and positions the team as best-in-class

Qualifications
• 8+ years of experience with an agency, client or media company sales organization background, where the individual was responsible for supporting team in the development of presentations, sponsorship, creative and promotion
• Ability to understand and navigate the streaming and programmatic landscape with an interest in exploring new content platforms.
• Ability to project manage marketing campaigns including branding, collateral, merchandise & event execution in a timely manner
• Bachelor's Degree, or equivalent work experience

Desired Characteristics:
• General understanding of the advertising marketplace across various platforms
• Knowledge of streaming and programmatic industry conferences and events
• Experience in media marketing and the advertising sales process
• Understanding of B2B branding development, strategy, tactics and execution
• Strong interpersonal skills (i.e., the ability to interact with all levels of management)
• Self-Starter with strong organizational, project & event management skills
• A detail-oriented individual with the ability to work in a cross-functional and fast-paced environment on multiple projects under tight deadlines
• Highly innovative with positive & flexible attitude
• Excellent oral and written skills
• Meticulous with a keen eye for detail, organization, and design
• Highly innovative with positive energy
• Strong interpersonal skills - with the ability to lead and motivate team of direct reports, interdepartmental teams and influence internal and external stakeholders
• A comprehensive understanding of the suite of Microsoft Office tools, other presentation platforms, etc. (Adobe Photoshop & Illustrator and Ceros experience is preferred)

Additional Requirements
• Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.

Salary range: $125,000 - $140,000 (SIC and long-term incentive eligible)

Additional Information

NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access nbcunicareers.com as a result of your disability. You can request reasonable accommodations by emailing [email protected].

Jobcode: Reference SBJ-g3z4oq-3-133-12-172-42 in your application.