Director Of Integrated Media - NBC Connecticut

Job Description

(Digital Lead) Director of Integrated Media - NBC Connecticut

Responsibilities
Opportunity to manage the #1 Digital News site in Connecticut:
NBC Connecticut is looking for a Director of Integrated Media to lead the local coverage strategy on all our digital platforms, work closely with the VP of News and partner with the sales and marketing teams to drive revenue. This is an integral role on our team charged with inspiring, collaborating and integrating our established newsroom practices into compelling digital content for our valuable portfolio of multiplatform newsgathering enterprises.

Responsibilities:
• Develop compelling content for a variety of our digital platforms including our NBCConnecticut.com site, mobile app, OTT offerings & social media priorities. Write articles for the site, publish social posts, send push alerts, and distribute original content.
• Define the overall digital editorial vision and lead the digital team and station employees in executing on that strategy, coordinating across all platforms.
• Partner with duopoly newsroom and assigned Digital leads to grow our digital audience and serve as the dedicated champion for our ''Digital'' voice.
• Drive online traffic and build engagement to the NBC Connecticut brand.
• Work functionally with owned stations' leadership team, providing regular updates of business strategies and objectives.
• Manage local marketing efforts for digital platforms. Participate in business development with sales management and account executives to provide digital sales ideation. Seek and review business development opportunities for all news platforms.
• Collaborate across departments including News, Sales and Marketing to think strategically but execute tactically.
• Develop strategic plans for online editorial coverage of events, elections, severe weather, and station initiatives.

Qualifications/Requirements
Basic Qualifications:
• Bachelors' degree or equivalent experience
• Minimum 4 years of experience in Broadcast Television, Cable TV and or Web/Digital management or local news team operational role

Eligibility Requirements:
• Interested candidates must submit a resume/CV through the www.nbcunicareers.com site
• Must be willing to work in West Hartford, CT
• Must be 18 years or greater
• Must have unrestricted work authorization to work in the United States
• Must have ability to work any of a 24x7 shift
• Must submit an attestation disclosing your COVID-19 vaccination status and, if partially or fully vaccinated, submitting your vaccination record no later than 7 days following commencement of employment.
• Must be fully vaccinated against COVID-19 at the commencement of employment or must undergo regular COVID-19 testing if Company determines your job position requires accessing an NBCUniversal worksite.
• Must be willing to adhere to all Company COVID-19 workplace safety policies and protocols.

Desired Characteristics

Desired Characteristics
• Bachelors' degree in communication, journalism, or related field
• At least 5 years' experience working in print, online or television news in a medium to large sized market.
• Must be a skilled writer with outstanding communication skills.
• Must be able to effectively lead and manage a staff in a creative, demanding, and breaking news environment.
• Strong journalism and editorial skills; high journalistic integrity
• Experience managing online editorial teams, with the ability to coach, mentor, direct, and provide feedback to those employees
• Excellent organizational skills
• Proven ability to determine a strategic vision and lead its execution
• Ability to expertly influence a large population to embrace and execute within the digital news space
• Must be able to lead large-scale special projects (e.g. Olympics and election coverage)
• Excellent news instincts with the ability to react decisively to breaking news; combined with the ability to write succinctly and with flair
• Flexible, with a willingness to undertake shift work associated with working for a 24/7 news operation.
• Experience working with social media, marketing products using social networking sites or creating content that lives on such sites
• Experience of working in content management systems required
• Ability to work on multiple tasks and stories simultaneously in a fast-paced environment
• Ability to react to breaking news, updating the news as stories evolve and writing intros and leads to video online content

Jobcode: Reference SBJ-d58xqe-18-216-251-37-42 in your application.