Job Description
Responsibilities
We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.
Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we'll continue to create and deliver content that reflects the current and ever-changing face of the world.
Job Description
Join NBCUniversal Telemundo Enterprises' Corporate Communications team as a Social Media Specialist, where you will play a crucial role in shaping our corporate identity and reputation across various digital platforms. This position demands a blend of creativity and strategic planning, with a focus on graphic design, analytics, content creation, and platform-specific content adaptation. The successful candidate needs to have experience in social media and corporate communications and will be instrumental in engaging our B2B audience through compelling narratives and visually appealing posts that align with our corporate goals and brand standards.
Primary Responsibilities:
• Create and curate engaging content for all social media platforms, including LinkedIn, X, Facebook, Instagram, and Threads. Responsibilities include writing copy for posts, designing and editing graphics, producing multimedia content, and/or suggesting existing graphics. Ensure all content reflects our corporate brand, visual identity, and aligns with our messaging and communication goals.
• Adapt and optimize content for the specific format and audience of each social media platform, enhancing visibility and engagement.
• Implement both paid and organic social media strategies that enhance our corporate reputation, increase brand awareness, and improve media relations.
• Work closely with different departments, such as Marketing for content collaborations and Legal, along with the communications team to ensure unified and consistent messaging across all platforms.
• Continuously monitor social media trends across the industry and best practices to stay ahead of the curve and apply insights to our strategies.
Secondary Responsibilities:
• Monitor cross-platform digital mentions and conversations about NBCU Telemundo and its leadership, providing real-time reports on sentiment and volume.
• Keep abreast of larger conversations and digital trends related to the US Hispanic market/audience and media industry to assess potential participation by NBCU Telemundo or its executives.
• Track and evaluate the overall performance of corporate digital efforts against KPIs by analyzing metrics, insights, and best practices, and use these learnings to inform and drive strategy as needed.
• Produce ad-hoc reports on digital activities, conversations, or competitive sets to inform internal stakeholders and upper management about the current successes and future developments of NBCU Telemundo's digital presence.
Qualifications
Qualifications:
• 2-3 years of proven track record as a Social Media Specialist or similar role within a corporate communications or marketing environment.
• Strong graphic design skills with expertise in Adobe Creative Suite or similar design software.
• Excellent copywriting skills tailored for social media in English and Spanish.
• Understanding of social media analytics tools and the ability to translate data into actionable insights.
• Knowledge of platforms such as but not limited to SproutSocial, Hootsuite, Later, Brandwatch.
• Exceptional organizational and project management skills.
• Bachelor's degree in Communications, Marketing, Design, or a related field.
• Must be willing to work in Miami, Fl on a hybrid schedule.
Additional Information
NBCUniversal's policy is to provide equal employment opportunities to all applicants
and employees without regard to race, color, religion, creed, gender, gender identity
or expression, age, national origin or ancestry, citizenship, disability, sexual
orientation, marital status, pregnancy, veteran status, membership in the uniformed
services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran, you have the
right to request a reasonable accommodation if you are unable or limited in your
ability to use or access nbcunicareers.com as a result of your disability. You can
request reasonable accommodations by emailing [email protected].
Jobcode: Reference SBJ-rjooww-3-144-30-185-42 in your application.