Regional Marketing Coordinator - South

Job Description

WHO ARE YOU?

A well-organized individual who is passionate about live music and the future of marketing. You work well in a collaborative, fast paced environment and want to learn more about all aspects of live event marketing. You have a keen attention to detail, and you are adept at balancing multiple projects at the same time. You are a self-starter, and you see things through to completion - no job is too big or too small. You are an excellent communicator and relationship builder and develop and maintain strong professional relationships with both internal and external stakeholders. You are passionate about music and being part of a team that connects fans to the artists they love.

The JOB

The Venue Marketing Coordinator, under the guidance of the Venue Marketing Manager, will be responsible for multiple tasks that drive the success of marketing efforts for House of Blues, House of Blues Bronze Peacock, and The Foundation Room all located in Houston, Texas. These tasks include updating show information across venue touchpoints (website, app, social), QC and updating of email automation, coordination and delivery of marketing assets supporting venue hospitality and ancillary products, and arranging onsite venue execution for non-show related needs. This individual will be a self-starter and see projects through to completion.

WHAT THIS ROLE WILL DO
• Perform a range of administrative and marketing support duties for the Regional Marketing Management Team
• Update venue website, app, and in-venue signage and maintain quality control (ensure show information is up to date, work with partners to ensure F&B, PSS, Foundation Room & Special
• Ensure event content is updated as necessary and represented
• Coordinate asset placement in digital video and physical in-venue signage (concert vision, posters, etc.)
• Coordinate creative assets & delivery to venues for future show support
• Schedule ad campaigns on Meta, Snapchat, TikTok, YouTube, Google, Bandsintown, Spotify, digital display, etc.
• Build and schedule venue e-blasts, as needed.
• Research audience and artist demographic information to help shape marketing plans
• Assist with any grassroots marketing campaigns (ordering flyers/posters, shipping materials)
• Ensure all necessary show marketing information is input into Live Nation proprietary marketing tools
• Assist in social publishing for show related needs – announce, presale, on sale
• Coordinate approvals and execution of promotional sweepstakes
• Coordinate onsite activations to help drive name acquisition for future show marketing needs
• Coordinate onsite coverage for day of show marketing needs supporting radio partners, meet and greets, press photographers
• Coordinate house photographers and asset collection for respective venues
• Coordinate proper sponsorship placements as needed across digital, website, app, social, onsite signage
• Work with Manager to coordinate the delivery of promotional tickets with applicable marketing partners throughout the region
• Compile advertising settlement recap reports for locally booked events
• Assist with the coding and processing of incoming advertising invoices
• Ability to work extended hours, including weekends and evenings is required (as dictated by show dates, deadlines, etc.)
• Day of show event coverage as necessary
• Manually build and manage fan communications in case of emergency
• Assist local sponsorship team with annual local sponsorship marketing recaps, as requested
• Work with Manager to assist the local PR team in compiling local show information for press releases
• Assist in additional duties as needed

SKILLS/COMPETENCIES
• 1-3 years of prior experience in event assisting/planning or marketing experience within an entertainment, sports, or public assembly facility setting
• Exceptional written and verbal communication skills to professionally present marketing concepts and strategies to artist management.
• Work well in a team environment
• Ability to work in a fast-paced, deadline-driven environment while juggling multiple tasks.
• Strong Microsoft Office Suite, G-Suite skills
• Experience with Canva
• Good working knowledge of Adobe Creative Suite, multimedia management software, and social media scheduling tools
• Ability to learn and efficiently use project management software/tools
• Live Nation's policy regarding vaccinations and masking related to a pandemic or other infectious disease control measures, acts of God, health and safety mandates and/or restrictions imposed by applicable local, state or federal governments has evolved over time. Currently, we strongly encourage employees to be fully vaccinated from such infectious diseases for which vaccinations are available. You are expected to follow Live Nation's health and safety protocols and policies as they change from time to time.

BENEFITS & PERKS
Our motto is 'Taking Care of Our Own' through 6 pillars of benefits:
• HEALTH: Medical, Dental and Vision benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)
• YOURSELF: Paid time off policy including holidays, sick time, and day off for your birthday, free concert tickets
• WEALTH: 401(k) program with company match, Stock Program Reimbursement
• FAMILY: New parent programs & support including caregiver leave and infertility support
• CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings
• OTHERS: Volunteer time off, crowdfunding network

Jobcode: Reference SBJ-g35374-18-191-233-34-42 in your application.