Job Description
The Role:
As part of the Marketing team, you will oversee all aspects of the marketing of concerts and events with a strong focus on promotions and relationship management.
Responsibilities:
• Quarterback the execution of self/co-promoted events as assigned; create and foster positive working relationships with partners and clients.
• Negotiate, develop, and execute marketing plans, including collaborating with paid marketing department and various other external and internal partners.
• Liaise with partners to determine and plan on-sale dates and sales budgets; oversee the Event Marketing Operation
• Develop and maintain relationships with media promotions departments and other industry professionals
• Create, negotiate, and execute individual promotional initiatives with media and sponsors; assist during the night of show
• Coordinate in-house advertising initiatives for all live events and assist with publicity strategies where applicable
• Develop and execute social media marketing plans in addition to traditional media promotions for events as assigned
• Order, manage, and coordinate creative for marketing campaigns, including for paid, organic, and promotional purposes
• Attend shows and occasionally capture content
• Work with team members to develop and present exciting pitches for artists and partners
• Participate in special event projects and perform other related duties as requested
Qualifications:
• A minimum of 2 years related experience in a marketing or music industry-related position
• An understanding of Advertising and Promotional principles
• Proven ability to listen, understand and communicate effectively
• Demonstrated ability to build and develop professional relationships
• Knowledge in social media and best practices
• Ability to take direction while also displaying strong personal initiative
• A creative thinker and self-starter
• Available to work evenings and weekends as required
• A positive, winning attitude, incorporating integrity, confidentiality and discretion
• Ability to work well within a team environment
• Interest in a variety of music genres and live events, particularly in electronic music
Benefits and Perks - Our motto is 'Taking Care of Our Own' through 6 pillars of benefits:
• HEALTH: Medical, Dental and Vision benefits for you and your family, along with Employee Assistant Programs through Modern Health and ComPsych
• YOURSELF: Paid time off policy including holiday closures, and sick time for you and dependents, along with free concert tickets
• WEALTH: RRSP program with company match, Stock Program Reimbursement
• FAMILY: New parent programs & support including caregiver leave and baby bonus, and infertility support
• CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings
• OTHERS: Volunteer time off, crowdfunding network, gender reassignment support
We thank all candidates for their interest, only those who will be selected for an interview will be contacted.
Physical Requirements/Work Environment
Sits for extended periods of time at a computer station or work desk; stands and walks throughout the day; occasionally move about inside the office to access file cabinets, office machinery, etc.; uses hands and fingers to operate computers and office equipment for up to 8 hours each day; lifts up to 10 pounds regularly; exposed to typical office environment conditions and noise levels.
Employment Equity
Live Nation Canada strongly supports
This job description is a summary of duties that are expected to be performed. Duties outlined on this job description may not be all-inclusive, and can be modified at any time if requested by management.
This job description is a summary of duties that are expected to be performed. Duties outlined on this job description may not be all-inclusive, and can be modified at any time if requested by management.
Jobcode: Reference SBJ-r0878m-18-191-171-86-42 in your application.