Job Description
Media Executive
About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About KVLY:
The Valley News Live Media Group is composed of market-leading digital and connected TV properties, KVLY (NBC), KXJB (CBS), The Fargo CW, MeTV, Heroes and Icons, and the 365. Our coverage area stretches north and south from the Canadian border to the South Dakota line encompassing half of North Dakota and a third of Minnesota.
Job Summary/Description:
VValley News Live, a Gray Local Media, Inc. company located in Fargo, North Dakota has an opening for a Media Executive to join our team of integrated marketing/advertising professionals. At Valley News Live, we help businesses ''find and keep their very best customers'' using effective marketing and advertising. If you have marketing or sales experience and see yourself as a high-energy creative individual who likes working with people, this could be your opportunity to work better hours and make more money!
The Media Executive will be trained in new business and digital business development as well as the back end of the systems required to execute campaigns including Wide Orbit Traffic, Wide Orbit Media Sales, Matrix Monarch, and other relevant systems.
Duties/Responsibilities include, but are not limited to:
There will be specific activities expected to occur on a weekly basis, those activities include new contacts through cold calling via phone or in person, conducting consumer needs analysis, conducting new business proposals, and starting new business advertising strategies.
Qualifications/Requirements:
- Excellent writing and communication skills.
- Ability to work independently and manage your time effectively.
- Ability to use creativity to solve problems.
- A real desire to understand your clients and their businesses.
- A thirst for ongoing learning: advertising, marketing, television, digital.
- Experience selling digital products/strategies including audience targeting, social media, PPC, excellent knowledge of presentation software, MS Office products, and CRM software.
- Must meet the Gray Local Media, Inc. driving requirements and have a valid driver's license.
- Must be able to maintain quality service to the businesses that depend on us.
If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WGEM-TV/Gray Media is a drug-free company
Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.
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Jobcode: Reference SBJ-9zwo39-52-15-199-160-42 in your application.