Media Executive

Job Description

Media Executive

About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About KTUU:
Comprised of our four statewide news stations; Anchorage, AK Stations: KTUU (NBC -affiliate), KYES (CBS -affiliate). Southeast, AK Stations: KATH (NBC-affiliate), KYEX (CBS-affiliate) – Alaska's News Source has built a reputation of excellence as Alaska's most-watched news source via broadcast and digital streams over the past 70+ years. Our award-winning sales and marketing team is trusted by Alaska's largest businesses and organizations to provide the most efficient and effective means to reach their customers. Gray Media Anchorage invests heavily in innovation and training, on and off the screen, and provides a best-in-market digital product suite to pair with broadcast television. Alaska's News Source is committed to providing news and entertainment to the consumer, wherever and whenever they prefer to view it, on-air, on the web, apps, podcasts, and streaming sources. For candidates interested in joining our team, Alaska's News Source offers the benefits of local authority combined with the power of a national media company. Come live and explore Anchorage, Alaska-a city with open spaces, all the comforts of home, breathtaking views, and the warm hospitality of the Land of the Midnight Sun!
Job Summary/Description:
Media Executives (ME's) at Gray Media Anchorage, (KTUU-TV) work in a fast-paced environment where connection with new clients is of the utmost importance. ME's meets with local business leaders to solve their marketing problems through the use of Alaska's most-watched television stations and a suite of premium digital advertising options. Successful ME's are positively energized professionals who have meaningful business conversations with Alaska's most influential marketers and business leaders.
Duties/Responsibilities include, but are not limited to:
• Be a NEW BUSINESS Champion - Use creativity and connection to develop relationships with local business managers
• Build winning campaign ideas specific to each client
• Author business agreements and negotiate terms with local business leaders
• Seek out and win the business of new advertisers through successful marketing of self and Alaska's News Source brand
• Quarterback execution of plans through interdepartmental coordination of video production, broadcast television, and usage of the latest digital marketing products and trends!
• Use research and current events to uncover new opportunities for your clients
• Attend industry events, conferences, and networking opportunities to generate new business leads and cultivate business relationships
• Other duties as assigned
Qualifications/Requirements:
• Gray Media Anchorage will train. High energy and social personality are required.
• Bachelor's Degree in Business or a related degree is preferred.
• Microsoft Office experience is required.
• Ability to get along with others and maintain positive interdepartmental relationships.
• Negotiation skills are required.
• Valid Alaska driver's license required; must be insurable.
If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
KTUU-TV/Gray Media is a drug-free company

Gray Media encourages all new employees to be fully vaccinated against the coronavirus before the first workday.
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Jobcode: Reference SBJ-mk6x12-3-12-163-164-42 in your application.