Multimedia Marketing Account Executive

Job Description

About KSFY/KDLT:

DAKOTA NEWS NOW is an award-winning television operation serving viewers in the eastern half of South Dakota as well as portions of southwest Minnesota and northwest Iowa. The stations operate from a new studio in downtown Sioux Falls as one rebranded organization called Dakota News Now. The facilities put Dakota News Now on the cutting edge of television and news gathering technology, making it one of the most state-of-the-art television stations in the market and the region. The Dakota News Now team produces 36 hours of news each week, with multiple newscasts across all our stations.
Located in Eastern South Dakota, Sioux Falls is consistently recognized for its strong economy, low unemployment and entrepreneurial appeal. Sioux Falls itself has a population of nearly 200,000 people, and the market itself is over 500,000. The city continues to grow at an outstanding pace as it offers great schools, an exceptional standard of living, all in a thriving small-town atmosphere.

Summers in Sioux Falls offer events like art and music festivals as well as outdoor concerts at the Levitt at the Falls amphitheater. The city and surrounding area offer over 30 miles of bike trails, hiking trails, state parks and the natural wonder and beauty of the falls that give Sioux Falls its name.

With a roster of stations that include KSFY (ABC), KDLT (NBC), ODLT (FOX), NSFY (CW), and OSFY (MeTV), as well as the full complement of digital products, the DAKOTA NEWS NOW stations are well situated to offer solutions to meet any client budget and demands. It goes without saying that with this station line-up, there is an absolute focus on local news (we produce more than our competitors) and sports, that include NFL, NBA, NHL, MLB, PGA, NASCAR, and of course, the Olympics!

Come join a positive culture and work with the best station group ever, Gray Television. Digital & Broadcast Sales leadership experience is a good thing.

Learn more about Dakota News Now & Sioux Falls here: https://www.dakotanewsnow.com/page/ksfykdlt-careers/

https://youtu.be/_e7iw58n9Ig

Job Summary/Description:

DAKOTA NEWS NOW is seeking to fill the role of Multi-Media Account Executive. The ideal candidate will assist local and regional businesses create solution-oriented campaigns that connect local advertisers of all sizes to audiences across multiple screens. The Multi-Media Account Executive must be engaging and strategic, with an ability to collaborate and effectively communicate with decision-makers as well as with other departments within the station.

The successful candidate will be responsible for (but not limited to) the following:
• Build, manage and maintain existing account list. Ideal candidate will be able to develop relationships with area and regional businesses, work to discover challenges and needs, and develop marketing solutions.
• Review upcoming opportunities and present them to clients in a timely manner.
• Understand Broadcast strategies and the full complement of not only Dakota Now Now core digital properties, but other digital strategies as well, including but not limited to, Audience Targeting, Search, Social Media marketing and Streaming.
• Remain current on industry trends in the digital space; e.g., mobile, display, CTV, SEM, email marketing and social

Qualifications/Requirements:
• Bachelor's degree preferred, preferably in digital marketing or advertising or equivalent work experience.
• A track record of successful sales or customer service experience.
• Ability to work independently with minimal supervision, yet committed to a positive team environment.
• Strong organizational skills within a fast-paced environment. The sales environment will change day to day and the ability to adapt quickly is important.

If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

KSFY/KDLT/Gray Television, Inc. is a drug-free company

Gray Television encourages all new employees to be fully vaccinated against the coronavirus virus prior to or by the first workday.

Jobcode: Reference SBJ-rz2y22-3-148-113-158-42 in your application.