Director, Partnerships

Job Description

WHO ARE YOU?

Do you enjoy dance music? Do you excel at partnership and sponsorship operations and strategy? Then you're in luck! We are looking for a highly motivated self-starter who embodies both a passion for dance culture as well as creating memorable experiences with various partners. Is this you? Read on…

THE ROLE

The Director of Partnerships will be responsible for developing and executing against Insomniac's comprehensive sponsorship sales strategy. This role involves leading a team, cultivating relationships with potential sponsors, and ensuring the achievement of sponsorship revenue targets. The ideal candidate will have a strong background in sales with a track record in securing festival and event partnerships, a deep understanding of the festival landscape and the key categories / challenges within it, and the ability to conceptualize and plan strategic partnerships. This is not a fully remote position and required in office full time. This position reports into the SVP, Partnerships & Sponsorships.

RESPONSIBILITIES

Strategic Planning and Execution
• Develop and implement a strategic sponsorship sales plan to achieve revenue goals.
• Identify new sponsorship opportunities and develop innovative sponsorship packages
• Analyze market trends and like-minded festivals and events to enhance sales strategies
• Identify and engage with potential partners through new outreach, networking and in-person engagements
• Negotiate and close sponsorship deals, ensuring mutually beneficial agreements
• Manage the entire sales cycle, from lead generation to contract execution
• Build and maintain strong relationships with sponsors and partners to ensure long-term partnership
• Ensure the delivery of sponsorship benefits and address any issues or concerns promptly
• Provide exceptional customer service to partners before, during, and after events

Collaboration and Communication
• Partner closely with internal stakeholders, external sales teams, marketing, and operations teams to ensure seamless execution of sponsorship deliverable
• Prepare regular reports on sales performance, market insights, and sponsorship ROI
• Foster a collaborative and high-performance culture within the team

Budget and Forecasting
• Oversee the sponsorship pipeline, identify opportunities and develop a plan of action for growth
• Forecast sponsorship revenue for individual festivals/events/venues and track performance against target
• Identify areas for improvement and implement strategies to optimize sales processes
• Recruit, train and onboard members on the team both directly and partnering teams
• Other special projects and tasks as assigned as needed
• Some frequent travel may be required (economy)

QUALIFICATIONS
• Bachelor's degree in business, Marketing, Sales, or a related field
• 8+ years of experience in sponsorship sales, with at least years in a leadership role
• Proven track record of achieving and exceeding sales targets
• Knowledge of digital marketing and social media strategies
• Strong analytical and problem-solving abilities
• Strong leadership and team management skills
• Excellent negotiation, communication, and interpersonal skills
• Ability to build and maintain relationships with high-level corporate sponsors
• Microsoft Office skills with proficiency in Excel, Word, PowerPoint, Keynote required; Airtable, Google asset tracking tools experience preferred
• Follow department and company processes and procedures
• Self-sufficient and able to work with little direct supervision

WORK ENVIRONMENT
• Must be able to tolerate loud noise levels & busy environments
• May work in drastic temperature climates on site at our events
• Must be willing to travel to work during holidays, evening and weekend hours, as required, to meet deadlines

Applicants for employment in the US must possess work authorization, which does not require sponsorship by Insomniac for a visa.

Jobcode: Reference SBJ-dy0n9m-3-140-196-5-42 in your application.