Senior Editor, Reviews, Popular Mechanics

Job Description

The Hearst Magazines Enthusiast & Wellness Group is looking for a senior editor to join the growing reviews team for Popular Mechanics. The ideal person for this role is obsessed with product review content and has a passion for product and service journalism, as well as finding and recommending worthy products. You should feel confident packaging and editing stories for both editorial and search success with compelling imagery, attention-grabbing headlines, and clear, authoritative copy. Even better: You're a pro at diving into data and using reporting tools to inform content strategy.

Popular Mechanics is the authority in a number of key categories including lawn and garden, tools and home improvement, electronics and technology, appliances and smart homes, and outdoor leisure. Since you'll have the opportunity to recommend products to over 8 million readers per month, a genuine interest in our coverage areas is a must. We need someone who feels comfortable taking a piece from start to finish, from coming up with the idea, to assigning the story, to editing the story, to setting it live. You should also be skilled at making data-driven decisions and seeking out new opportunities based on content trends and search opportunities.

This role sits in the Enthusiast Group office in Easton, PA, and works closely with a variety of departments, including Editorial, Performance Marketing, and Commerce. Please note: For consideration, resumes must be submitted in PDF format with a cover letter, salary requirements, and a link to a portfolio of clips.

What you'll do:
• Pitch, assign, and edit reviews stories that respond to a season, a trend, or a sale. This primarily involves assigning to external freelancers, with the potential to work with in-house staffers as well. There will also be an opportunity to write.
• Work closely with our editorial teams to edit content to ensure it fits the brand's voice and style while still driving revenue.
• Conduct original reporting to add service, expertise, and authority into product reviews; you must be comfortable getting on the phone with a source
• Liaise with photo and digital design teams to further establish a hands-on testing process for our freelance network.
• Collaborate with SEO and central commerce teams to ensure all content is optimized for search and commerce
• Monitor news cycle to identify content opportunities, whether with new or existing content
• Track performance of content in order to inform and execute new areas of growth to increase affiliate commerce revenue.

Who you are:
• Someone with a bachelor's degree and 5+ years' experience creating and editing commerce content at a digital-first outlet.
• A sharp writer and editor with strong editing and optimization skills.
• Able to understand analytics and translate them into editorial action - familiarity with Google Analytics, Looker, Skimlinks, or similar reporting tools is a plus.
• Able to juggle multiple projects simultaneously and comfortable leading strategy for a team of writers.
• Well-versed in building strong relationships and explaining complex topics in simple terms.
• Available to work major shopping holidays.

Note: The qualifications listed above are intended to provide a general guideline for evaluating candidates and may be adjusted based on specific organizational needs and requirements.

The base salary for this role in PA is between $68,000 to $73,600 annually. The actual base pay offered is dependent upon many factors, such as: transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

Jobcode: Reference SBJ-d2mw57-18-225-55-198-42 in your application.