Sr Ad Operations Specialist

Job Description

The Job

Part of the Subscriber Acquisition team, the Senior Ad Operations Specialist will play a key part in helping the team create and execute acquisition campaigns to drive subscriber growth of HBO Max. We are looking for an experienced performance marketer specialised in Ad operations, campaign set up & optimisation across multiple digital channels (Search, Social Display).

The Daily
• Work with internal stakeholders (media, creative services, martech etc) and external agencies to effectively implement & activate subscriber acquisition campaigns across multiple markets.
• Work with the subscriber acquisition teams to ensure campaigns are delivered on time and with appropriate tracking/attribution with data being captured correctly.
• Produce clear processes and relevant documentation to manage campaign delivery and continuously look to improve the process to achieve better performance goals.
• Own QA, testing, URLs and tracking tags of assets before implementation.
• Monitor active campaigns, communicating with account managers, creative agencies and vendors as needed, and optimise campaigns, including reviewing reports and providing suggestions for improved performance.
• Help perform tagging audits across site and build tagging strategy as required.

The Essentials
• Proven experience in Performance Marketing at scale, ideally in a fast moving direct to consumer brand
• Experience with ad trafficking reporting and creative troubleshooting across a number of platforms.
• Proficient in English.
• Firm understanding of digital technology stacks and experience working with platforms & partners including; DV360, Facebook, Snapchat etc

The Nice to Haves
• Additional European languages would be an advantage.
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Jobcode: Reference SBJ-gx6m2z-18-222-37-169-42 in your application.