Media Executive - Wktb

Job Description

About Gray Media:

Gray Media is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.

We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.

About WKTB:

Telemundo Atlanta is a premier Spanish-language television station providing award-winning local news and programming. Telemundo Atlanta is available to the Atlanta DMA on a million watts full power over-the-air signal on channel 47.1. Telemundo Atlanta has received 61 Emmy® Awards since 2012, including the top honor of Station Excellence in 2013, 2014, 2016, and 2017 and News Excellence in 2017, 2018, and 2019. Telemundo Atlanta was nominated for Best Newscast and News Excellence in 2020. Telemundo Atlanta is the first Spanish-language television station to receive the coveted Overall Station Excellence recognition in Georgia. Telemundo Atlanta produces essential daily local news, which can also be accessed over our website www.telemundoatlanta.com, and mobile application.

Job Summary/Description:

Telemundo Atlanta is looking for a driven and well-connected Media Executive to sell broadcast, web/mobile, events, and digital marketing. We are looking for a results-oriented sales professional to achieve and exceed revenue goals in an ever-changing media environment.

The Media Executive is expected to know Telemundo programming/products and the local media landscape in Atlanta to create multi-media offerings/packages to strategically maximize sales for Telemundo Atlanta. Should have great customer service and be analytically driven to provide the best solutions for clients. Must be driven to network locally and establish strong trustworthy relationships while representing the #1 Spanish Media brand.

Duties/Responsibilities include, but are not limited to:
- On-air, Digital, and Events to achieve and exceed target revenue goals
- Develop sales and marketing strategies, and partnerships to include TV, digital, and video
- Identify and assess sales opportunities and apply resources and strategies appropriately
- Know sales processes, from records to preparation, maximizing efficiencies & revenue
- To provide clients with creative and innovative advertising opportunities
- Strategize with Surge Digital Media to complement Telemundo Atlanta offerings
- Create weekly revenue projections and reports to management
- Must lead by example and empower and collaboratively work with sales and marketing
- Gather, analyze, and present data, sales numbers/projections, and market research/ratings to reach sales goals and properly predict sales revenues

Qualifications/Requirements:
- Have a strong relationship and an extensive list of contacts
- Willingness to work beyond normal business hours and weekends when necessary
- Excellent knowledge of industry trends, technologies, and pricing models
- Excellent knowledge of ad campaign metrics and analysis
- Strong ability to negotiate, collaborate, and coordinate
- Professional maturity, integrity, discipline, and a positive attitude
- Bilingual - written and spoken language proficiency in English and Spanish, a plus

If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WKTB-TV/Gray Media is a drug-free company

Gray Media encourages all new employees to be fully vaccinated against the coronavirus before the first workday.

Jobcode: Reference SBJ-g6o4oq-18-218-5-216-42 in your application.