Senior Marketing Performance Manager

Job Description

MARKETING

What We Do

We deliver the most innovative gaming experiences possible to players around the world. Whether through community outreach, world-class events, or partnership integrations, the Epic Games Publishing and Marketing teams seek to surprise players with new experiences every time they drop in to play.

What You'll Do

Do you love data and how data can inspire and drive change? Epic Games is looking for a Marketing Performance Manager. In this role, you will turn millions of rows of data into actionable insights, build scalable reporting, and help the Paid Media team activate and optimize their campaigns to engage users across our different products.

In this role, you will
• Extract data from multiple data sources and systems, combining them into cleaned datasets for analytics, modeling, and insight generation
• Conduct hypothesis testing and design complex experiments to help the paid media team understand the value of their ad buys and how to improve performance
• Apply statistical methods such as linear and non-linear regression multivariate analysis to interpret results
• Help define and build easily digestible core reporting suites that are used to diagnose and optimize campaign performance across all paid media partners
• Write code and logic in a way that enables efficient and accurate translation into a data pipeline and ETL processing
• Intake business questions as an analytics problem and devise a concrete set of analytical tasks to answer those questions
• Articulate decision-making rationale, solutions, methodologies, and frameworks to both technical and non-technical partners

What we're looking for
• 5+ years of analytics experience is required
• 3+ years using advanced SQL is required
• Paid media analytics experience, including in-platform reporting, data aggregation, and cumulative ROI studies (Marketing analytics and marketing science strongly preferred)
• Mathematics, Science, Statistics, or Technical degree preferred; otherwise relevant experience is applicable
• Python, Scala or, R, or any other primary ML language a plus
• Flair for business acumen, problem-solving, and critical reasoning skills
• First-hand experience with experimentation setup and measurement
• Ability to translate data into easy-to-understand written and verbal communication
• Team player who actively listens, collaborates, and can work with multiple verticles and competencies

Note to Recruitment Agencies: Epic does not accept any unsolicited resumes or approaches from any unauthorized third party (including recruitment or placement agencies) (i.e., a third party with whom we do not have a negotiated and validly executed agreement). We will not pay any fees to any unauthorized third party. Further details on these matters can be found here.

Jobcode: Reference SBJ-g35z34-18-191-63-237-42 in your application.